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London, UK—Feb 26, 2010

Nordic Digital Alliance to Digitise Norwegian Screens as Part of Film & Kino Rollout

Nordic Digital Alliance (NDA), the joint venture run by Arts Alliance Media and a Norwegian consortium of businesses, has been awarded the contract to roll out digital cinema across the largest region of Norway (the West region), as part of the nationwide rollout scheme run by Film & Kino.
 
Film & Kino, the industry organisation for Norwegian cinemas, recently announced the result of an open tender process for organisations to carry out the conversion of all of Norway’s cinemas to digital - the world’s first national non-commercial digital cinema rollout. NDA will have responsibility for installing 76 screens across 56 different cinemas in the West region, from Sokndal in the south to Rindal in the North, and including all 5 screens of the prestigious Haugesund Kino.
 
Each screen will be installed with a DCI-compliant system, consisting of projector, server, and a Theatre Management Software package. All systems are fully ready to work with 3D, satellite and 4k projection, and exhibitors can choose to upgrade their systems to include these options. NDA will begin the installation of screens in the coming months, working with both Hjalmar Wilhelmsen and Arts Alliance Media.
 
Oscar Hovland, CEO of Nordic Digital Alliance, said “Film & Kino’s rollout scheme will be of huge benefit to cinemas in Norway and the cinema-going public, and NDA is delighted to be a part of this historic deal. Our years of experience in digital cinema in Norway mean we are well placed to work with cinemas to upgrade their equipment.”
 
Film & Kino has signed Virtual Print Fee agreements with five Hollywood studios, which will contribute towards the cost of digitisation
Arts Alliance Media Contacts: Kate Pidgeon
Arts Alliance Media Ltd
T:  +44 (0)20 7751 7512 
F:  +44 (0)20 7751 7505
kate@artsalliancemedia.com
About Arts Alliance Media: Arts Alliance Media, based in London with offices in Paris, Amsterdam, Barcelona, Oslo and Berlin, is the worldwide leader in digital cinema, offering a complete range of services, as well as VPF financing solutions. These services include installation, maintenance and support for digital cinema systems, software solutions developed in-house, management and delivery of content to cinemas, and alternative content and live events. Currently AAM has over 3,000 screens signed up in multiple territories, including with many leading exhibitors across Europe, and has Virtual Print Fee agreements in place with all six Hollywood studios. AAM’s strategic partnership with Arqiva allows exhibitors to benefit from satellite delivery of content. The company’s digital cinema lab has mastered over 1500 titles to date and shipped over 50,000 prints. Arts Alliance Media was founded in 2003 by Thomas Høegh. Arts Alliance Media Directory page Arts Alliance Media Web Site About Nordic Digital Alliance: Nordic Digital Alliance (NDA) is a joint venture formed in 2006 to rollout digital cinema in Norway.  NDA is located in Kristiansand and Sandvika. Arts Alliance Media (AAM) formed NDA with a local consortium, which includes Agder Energy, Norway’s third largest electricity company and Cultur Foundation CULTIVA. AAM built up NDA’s service and support operation which has installed 19 digital cinema screens in Norway to date. Since 2006 it has worked with the Norwegian exhibitor association Film and Kino to trial digital cinema across Norway. Nordic Digital Alliance Directory page
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