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OMAHA, Neb—Oct 7, 2010

Ballantyne Debuts State-of-the-Art Network Operations Center (NOC) to Provide Customers with 24/7 Remote Monitoring and Servicing of Their Digital Systems

Ballantyne to Highlight NOC Capabilities at ShowEast Oct. 12-14th Booth #401
Ballantyne Strong, Inc. (NYSE Amex: BTN), a provider of digital cinema projection equipment and services, cinema screens and other cinema products, announced today the opening of its 2,800 square-foot, state-of-the-art Digital Network Operations Center (“NOC”). 

The new facility, located at the Company’s Omaha, NE headquarters, provides 24/7 remote monitoring services capable of tracking and managing a full range of digital equipment, including all makes of digital projection systems, audio, flat panels and the associated networks that provide the unifying connections and systems security. Ballantyne will highlight the NOC’s capabilities next week at ShowEast in Orlando (Oct. 12-14th, Booth #401).

The NOC is staffed with a team of experienced hardware, network and engineering professionals. The NOC provides real-time support for technical issues, parts supply and dispatch of Ballantyne’s nationwide Strong Technical Services (STS) team. By subscribing to Ballantyne’s NOC service, customers will be better able to identify and address potential operational or maintenance issues before they can impact a theatre’s operations.

Allen Coburn, President of Bedford, NH-based Chunky’s Cinema Pub, an early adopter of Ballantyne’s NOC service, stated, “Given the excellent job Ballantyne’s service group has done with our NEC digital projection equipment installs, it was an easy decision to register for their NOC service. Having a team of skilled technicians available on a 24/7 basis provides early identification of potential issues and gives us the added confidence that we are well covered in the event of an emergency or malfunction of our digital equipment.”

Ballantyne Strong President and CEO John P. Wilmers, stated, “The opening of Ballantyne’s cutting-edge Network Operations Center is another important step in our evolution as a one-stop provider of a full range of digital cinema products and services. The NOC represents yet another operational advantage that theatre owners will gain in converting to digital technologies. We believe the NOC’s capabilities, combined with our 70-person team of field technicians, provides our customers with the highest level of support available to keep their theatres up and running all year long.”
Ballantyne Strong Inc. Contacts:
Mary Carstens
Chief Financial Officer             
(402) 453-4444

JCIR
Robert Rinderman, Norberto Aja
(212) 835-8500 or btn@jcir.com
About Ballantyne Strong Inc.: Ballantyne Strong Inc. is a provider of digital cinema projection equipment, screens and services as well as specialty lighting equipment. The Company supplies major and independent theater chains, top arenas, theme parks and architectural sites around the world. Ballantyne Strong is a value added reseller of major brands that include BARCO, NEC, Doremi, GDC, USL, Dolby and QSC. Excellent products coupled with Strong Technical Services providing installation, integration, NOC (Network Operation Center) and field service. Ballantyne Strong Inc.is a true turn-key provider for sales and service to cinema chains of all sizes. Ballantyne Strong Inc. Directory page Ballantyne Strong Inc. Web Site
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