MasterImage 3D, Inc, a provider of pioneering 3D solutions for theaters and mobile devices, announced today that Cinema City International (CCI), the third largest multiplex theatre operator in Europe, has chosen MasterImage 3D as its new 3D cinema system supplier.
CCI Group now has 866 screens in 90 multiplexes operating in 7 territories - Poland, Hungary, Czech Republic, Israel, Romania and Bulgaria. The Group is continuing its expansion with 35 more multiplexes currently under development, which will add 360 new screens. The entire CCI circuit is expected to be fully digital by 2013, with up to 60% of its screens supporting 3D.
Moshe (Mooky) Greidinger, CEO of the CCI Group, said, "MasterImage 3D offers a high quality, low maintenance system. Their single-use glasses eliminate the practice of having to wash and manage 3D glasses, which makes life easier for us, the cinema operators. We have tested thoroughly MasterImage systems and were very much convinced by its top quality. "
"Cinema City International is a force in Central and Eastern Europe -- known as much for keeping the ethos of a family-owned company as they are for their success and size," said Brian Kercher, Managing Director of 3D Cinema, Europe, for MasterImage 3D. "They have a strong team of cinema engineers who understand the needs of exhibitors and we are really pleased that our systems and approach have earned their respect and business. We look forward to a long relationship with CCI and its theatres."