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# 1936 Scophony

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Chicago—Aug 11, 2011

Four Distinguished Minnesota Exhibitors Standardize on NEC Display Solutions Digital Cinema Projectors

Cinema Entertainment Corp., Mann Theatres of Minnesota, Muller Family Theatres and United Entertainment Make Transition to Digital with NEC
NEC Display Solutions of America, a leading provider of commercial LCD display and projector solutions, announced today the deployment of almost 400 NEC digital cinema projectors at four of the top Minnesota-based theater chains.

Cinema Entertainment Corp. (CEC), Mann Theatres of Minnesota, Muller Family Theatres and United Entertainment selected NEC digital cinema projectors for their conversion from film projection to digital.
 
The Minnesota exhibitors ordered select models from NEC’s complete line of digital cinema projectors, including the NC1200, NC2000, NC3200S and NC3240S models, for almost all of their screens.  Muller Family Theatres, in particular, tapped NEC’s NC3200S and NC3240S digital projectors for its largest screens.
 
Cinedigm (NASDAQ: CIDM), the global leader in digital cinema conversion programs, is responsible for structuring and implementing the underlying VPF (virtual print fee) agreement that enables Cinema Entertainment’s, Mann Theatres’ and United Entertainment’s conversion to digital cinema, as well as providing the entire administration responsibility of the VPF program.
 
Ballantyne Strong, Inc. (NYSE Amex: BTN) is the project’s reseller and will provide installation, warranty and technical services to include support from its state-of-the-art network operations center.  GDC Technology will provide the cinema servers. 
 
“We are pleased to have a great relationship with these Minnesota-based theater chains,” said Pierre Richer, President and COO of NEC Display Solutions.  “NEC is able to offer a comprehensive technological solution for exhibitors to elevate the entire theater-going experience.”
 
“Cinedigm welcomes the opportunity to help these Minnesota theaters reach their next level of growth,” said Chuck Goldwater, President, Media Services Group at Cinedigm.  “Making the transition to digital can seem daunting, but these exhibitors have entrusted their success to an experienced group of partners who won’t let them down.”
 
NEC digital cinema projectors are Digital Cinema Initiatives (DCI) compliant, which allows exhibitors to capitalize on current and future growth opportunities, and can be centrally managed, freeing up on-site theater personnel for more strategic activities.
 
“We’re honored to be leading the Minnesota theaters deployment with GDC Technology, serve our distinguished role as NEC’s master reseller for digital cinema projectors and also to provide the exhibitors with post-sale 24/7 technical support,” said Gary Cavey, President and CEO of Ballantyne Strong.
 
“GDC prides itself on transforming the digital cinema technology for the Minnesota theaters, and welcomes the opportunity to work with our valued partners NEC, Ballantyne Strong and Cinedigm,” said Dr. Man-Nang Chong, founder and CEO ofGDC Technology.
 
For more information on NEC’s digital cinema projectors, visit http://necdisplay.com/category/digital-cinema-projectors.
 
To learn more about financing options and current promotions, please visit http://www.necdisplay.com/GoDigital.
 
NEC’s Cinema Advantage program offers Reward Points and exclusive promotions to small-to-medium-sized exhibitors. Visit http://neccinemaadvantage.com to register.
Ballantyne Strong Inc. Contacts:
Mary Carstens
Chief Financial Officer             
(402) 453-4444

JCIR
Robert Rinderman, Norberto Aja
(212) 835-8500 or btn@jcir.com
NEC Digital Cinema Contacts: North America and South America
NEC Display Solutions of America 
www.necdisplay.com 
Phone: 630-467-3000 

Sales: Jim Reisteter 
General Manager, Digital Cinema Division 
Phone: 818-557-2500 
jreisteter@necdisplay.com 

Marketing: Emily Narkviroj 
Channel Marketing Manager 
Phone: 630-467-3288 
enarkviroj@necdisplay.com 


Europe, Middle East, Africa
NEC Display Solutions Europe Gmbh 
http://www.nec-display-solutions.com/p/hq/en/home.xhtml 
Phone: 49(0)89-99 6990 

Public Relations: Ann Kjellser 
PR Manager EMEA 
Phone: 46 72 162 8719 

Sales: Mark Kendall 
Senior Manager, Digital Cinema 
Phone: 44 118 969-1352 

Marketing: Gerd Kaiser 
Product line manager, Large Venue Projectors 
Phone: 49(0)89 99 699-623 

Japan
NEC Display Solutions, Ltd. 
http://www.nec-display.com/jp/projector.html 
Phone : 0120-610-161 (Customer Support Center) 
      *9:00-18:00 except Saturday/Sunday/National holidays 

China
NEC Solutions (China) Co., Ltd. 
http://cn.nec.com/ 
Phone  +86-10-5934-2885 

Australia, New Zealand
NEC Australia Pty Ltd 
Phone: +61 3 9262 1111 
http://au.nec.com/ 

Thailand, Malaysia, Philippines, Vietnam, Myanmar, Kambodia, Brunei
Goldenduck Group 
Phone:  +66 2887 8807 
http://www.goldenduckgroup.com/ 

Hong Kong, Macau, Taiwan
Strong Westrex, Inc. 
Phone: +852 2827 8289 
http://www.strong-world.com/ 

India, Sri Lanka, Pakistan, Bangladesh, Nepal
Real Image Media Technologies Pvt. Ltd. 
Phone: +91 44 42041505 
http://www.realimage.com/ 

South Korea
Hyosung ITX Co., Ltd. 
Phone: +82 2 2102 8591 
http://www.hyosungitx.com/ 

*Web Site of NEC DLP Cinema Projectors 
http://www.nec-display.com/ap/en_projector/dlpcinema/index.html 
 
About Ballantyne Strong Inc.: Ballantyne Strong Inc. is a provider of digital cinema projection equipment, screens and services as well as specialty lighting equipment. The Company supplies major and independent theater chains, top arenas, theme parks and architectural sites around the world. Ballantyne Strong is a value added reseller of major brands that include BARCO, NEC, Doremi, GDC, USL, Dolby and QSC. Excellent products coupled with Strong Technical Services providing installation, integration, NOC (Network Operation Center) and field service. Ballantyne Strong Inc.is a true turn-key provider for sales and service to cinema chains of all sizes. Ballantyne Strong Inc. Directory page Ballantyne Strong Inc. Web Site About NEC Digital Cinema: Combining advanced DLP Cinema® projectors with reliable multiplex and screen servers, NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. NEC also offers full digital signage solutions, highlighted by its award-winning 32”-82” LCD displays and multimedia projectors, for lobbies, concessions and concourses. NEC Digital Cinema Directory page NEC Digital Cinema Web Site
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