Barco, Guinness World Record Holder
for the brightest DC projector, has been awarded an order for another 120
projectors, completing Malco’s conversion of its entire circuit to digital.
Expanding upon its long-term partnership with Malco, Barco
will install both 2K and 4K models from among its wide array of projectors, the
largest DCI-compliant offering in the industry.
Malco will also install a dual-stack 4K projector at its flagship
Paradiso cinema in Memphis, Tennessee to create a premium giant screen 3D
experience for its loyal patrons.
“We’ve enjoyed a very successful history with Barco,
collaborating with them on new features and serving as a beta site for emerging
technologies, so we know we’re getting the best and brightest projectors with
the lowest total cost of ownership,” commented Bobby Levy, Executive Vice
President of Malco. “We are continually striving to elevate the cinema experience,
and with Barco’s outstanding projectors and support, we can offer our patrons
the ultimate in movie presentation.”
Malco is growing its digital cinema footprint with the help
of Cinedigm’s long-term VPF agreement via an exhibitor-buyer deal structure,
which enables the exhibitor to recoup most of its costs – including financing
fees – associated with the deployment. Cinedigm’s VPF program also features the
largest number of movie distributors of any program, enabling Malco and other
participating exhibitors to maximize their VPF revenues.
“We’re honored to complete Malco’s digital cinema deployment
and share their enthusiasm in becoming a 100% digital circuit so they can enjoy
Barco’s superior image quality, world-record brightness, 24/7/365 customer
support, and the lowest total cost of ownership in the industry,” commented
Patrick Lee, VP Digital Cinema for Barco North America.