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# 1930 Baird

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Vishakhapatnam, Andhra Pradesh, India—Jul 12, 2012

Jagadamba Theatre Goes Digital with Harkness Spectral™ 240 Silver Screens

The renowned Jagadamba Theatre on the Eastern coast of India has recently completed its digital cinema conversion which included three new Harkness Spectal™ 240 3D screens. 
 
Opened in the month of October 1970, the cinema was one of two 70mm theatres in the State of Andhra Pradesh. The cinema featured a then state of the art 6-track stereophonic sound system and the main auditorium named “Jagadamba” had an unprecedented 70’x 30’ picture size.
 
“Up until now, the cinema has kept pace with audio technology as it’s evolved however, with the advent of digital projection everything has changed and the entire projection setup has changed, from projector to screen so we have recently embarked on a programme to totally upgrade our presentation equipment and give our audience a state-of-the-art experience,” says Jagadish Lumbar Vegi, Managing Director at the Jagadamba Theatre.
 
The new equipment installed in the massive 1,200+ seater auditorium consists of twin Barco 4K projectors and a 70’ x 30’ Harkness Spectral™ 240 3D silver screen. This combination has wowed audiences with an experience never before witnessed within this important cinema town.
 
“Given the size of the screen and the steep curve of the frame there were a number of challenges we faced while installing the screen,” says Jagadish. “However, with proper installation guidance supplied to us from Harkness, we were able to install the screen without a blemish. The result is amazing and 3D presentation in particular with the new screen is stunning.  We are extremely satisfied and are happy that we took the decision to install Harkness Spectral™ 240 3D screens.”
 
Along with changing the screen in this flagship auditorium, the theatre has also upgraded both of its other two smaller auditoria changing the screens to the Harkness Spectral™ 240 3D screens.
 
“We’re delighted that the Jagadamba Theatre chose Harkness to provide the screens as part of its digital cinema upgrade.  It says a lot about the quality of our Spectral™ surfaces when a prestigious venue such as this turns to us,” says Sriram Sistla, Sales Director – India at Harkness Screens.
Harkness’ Spectral™ 240 3D silver screens are considered by cinema exhibitors and special venue operators worldwide to be the optimum 3D projection surface for 3D systems using polarised light. Spectral™ 240 is a high brightness silver screen that gives excellent performance with “passive” 3D applications using polarised light such as RealD. It also performs well under 2D conditions. The aluminium flake based coating applied to the unique base material provides high gain characteristics, strong signal-to-noise 
About Harkness Screens Ltd.: Harkness Screens™ is the world's largest manufacturer of projection screen surfaces, specialising in the design and production of cinema screens and custom screens of virtually any shape and size. Harkness Screens is the world leader in cinema with screens in more cinemas worldwide than any other manufacturer.  From single-screen independent theatres to large multiplexes to large format immersive theatre experiences or live events, Harkness supplies thousands of screens every year for cinema, film production, special effects, live events and custom AV applications.  Founded in 1929, Harkness’ corporate office is located in Ireland with other offices and factories located in the USA, UK, France and China. Harkness Screens combines unrivalled experience with the latest technology and production methods to provide innovative solutions to the company’s key markets worldwide. Harkness Screens Ltd. Directory page
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