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# 1963 Dalto

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New York, NY—Aug 6, 2012

PVR Cinemas Expands IMAX Commitment with Theatre Agreement

India's Premiere Exhibitor to Operate a Total of Five IMAX® Theatres with Three Slated to Open in 2012
IMAX Corporation (NYSE:IMAX; TSX:IMX) and PVR Ltd. (PVR Cinemas), India's leading cinema brand and operator of the country's top-performing multiplexes, today announced an agreement to install an IMAX® theatre system in Bangalore that is scheduled to open by March 2013.  

The deal follows an earlier agreement with PVR Cinemas announced in March 2011 for four IMAX theatres, bringing the exhibitor's total IMAX commitment to five. Today's deal also brings to 14 the total number of IMAX theatres open or contracted to open in India.

Under the terms of today's agreement, PVR Cinemas will install an IMAX theatre in a multiplex in Bangalore's Vega Mall - a new construction project that is slated to open by March 2013.  The exhibitor also plans to open two of its previously contracted IMAX theatres in existing complexes in Bangalore and Mumbai in 2012, with the other two IMAX theatres set to go into new construction projects in the cities of Delhi and Noida, which are slated to open in 2012 and 2014 respectively.

"Audiences across India are passionate about cinema and with IMAX's worldwide brand, more and more patrons want to experience films in the premium immersive format only IMAX can deliver," said Ajay Bijli, Chairman of PVR. "We view IMAX as a competitive advantage for our business and we are delighted to bring more audiences in Bangalore The IMAX Experience®."

"We're excited to expand our partnership with PVR - now our second largest exhibitor in India," said IMAX CEO, Richard L. Gelfond. "With a population of 1.2 billion, a growing middle-class and strong movie-going culture, India is a market poised for tremendous growth. We also believe that by the end of 2013, we will be in a position to begin offering IMAX versions of Bollywood titles, which account for 90% of India's internal annual box-office receipts."

"PVR is a true innovator in the Indian exhibition industry, offering guests modern, state-of-the-art entertainment venues and we're pleased to build on our partnership," said Don Savant, Senior Vice President and Managing Director, Asia Pacific. "Today's agreement underscores the traction we are making in India and as the country's multiplex infrastructure continues to grow, we're excited to be on the ground floor of this emerging market."
About IMAX Corporation: IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.  IMAX is headquartered in New York, Toronto and Los Angeles, with offices in
London, Tokyo, Shanghai and Beijing.  As of Dec. 31, 2013, there were 837 IMAX theatres (701 commercial multiplexes, 19 commercial destinations and 117 institutions) in 57 countries.
IMAX Corporation Directory page
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Countries: India More
More IMAX Press Releases: Apr 3, 2014 IMAX Expands Partnership By 11 Theatres with Cineworld Group PLC Mar 4, 2014 Mori Cinema to Add Five IMAX® Theatres to Circuit in Russia Dec 18, 2013 Wanda Confirms Commitment for 80 Additional IMAX® Theatres Dec 5, 2013 Sasaki Kogyo Co. Ltd to Bring IMAX's Next-Generation Laser Technology to Japan Nov 26, 2013 IMAX® and Cinestar Expand Partnership to Bring Another IMAX® Theatre to Germany Oct 23, 2013 IMAX Announces New 10-Theatre Agreement with Carmike Cinemas Inc. Oct 21, 2013 IMAX and Cinépolis Expand Partnership with Eight-Theatre Agreement in Latin America Sep 5, 2013 Empire Cinemas to Bring the IMAX Experience® to Famous Empire Leicester Square Cinema Sep 4, 2013 IMAX® Adds Three Theatres in the Middle East Under Expanded Partnership with Gulf Film Sep 3, 2013 Ster-Kinekor to Bring the First Commercial Multiplex IMAX® Theatre to South Africa Aug 28, 2013 UK's Largest Cinema Chain to Add New IMAX® Theatre to Circuit and Transition Glasgow Science Centre to Ground-Breaking Laser Projection System Jul 29, 2013 IMAX® and Ecuador's Largest Exhibitor Sign Two-Theatre Agreement Jul 24, 2013 IMAX, Wanda and AMC Theatres Significantly Expand Worldwide Partnership Jul 22, 2013 Pathé and IMAX® Sign Agreement for First Commercial IMAX® Theatre in Switzerland Jul 17, 2013 Cinémas Guzzo Builds on IMAX® Success with Two New IMAX® Theatres In Quebec Jul 15, 2013 IMAX and CJ CGV Announce 35 New Imax® Theatres Across China and Korea Jun 24, 2013 IMAX® and Cineworld Group Expand Existing Agreement to Add Three New Theatres Across the UK Apr 15, 2013 IMAX® and Cinépolis Sign Agreement for Five Theatres in Mexico Mar 26, 2013 Indonesia's Largest Exhibitor Expands Imax® Footprint with Eight-Theatre Deal Mar 18, 2013 IMAX® and Mars Entertainment Group Sign Agreement to Open Three Theatres In Turkey More
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