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# 1939 Baird

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Bloomington, MN—Sep 27, 2012

Mall of America® Chooses Doremi as Primary Digital Cinema Server Provider

The nation’s largest retail and entertainment complex expands its Doremi DCP-2000 array to 14 theaters and adds 4k Projection Capability.
The nation’s largest retail and entertainment complex, Mall of America®, has selected Doremi Cinema to complete the digital conversion of nine more of its theaters. The unique complex features 2,259 seats throughout 14 theatres with digital sound, image with 3D capabilities, D-Box seating and a VIP theatre. 
 
Each of the theaters will be fitted with the DCP-2000 cinema server, the first commercially available server capable of playing JPEG2000 digital movies conforming to DCI specifications. Today, it is the most installed cinema server worldwide. Included in the expansion is the installation of a Doremi IMB-4K. The IMB (Integrated Media Block) utilizes Doremi’s patented 4K media block technology and ensures that the theater is prepared for the future of digital entertainment. 
 
“Theatres at Mall of America aims to give guests the best theatre-going experience possible,” said Jill Renslow, Vice President of Business Development and Marketing. “Partnering with Doremi on the digital conversion of our screens will take the experience to new levels.” 
 
Theatres at Mall of America® has also chosen to feature the Fidelio, a Doremi Cinema audio delivery system that provides narration for the visually impaired as well as assisted listening for those hard of hearing. The CaptiView closed caption viewing system for hearing impaired guests is being deployed in each of the theaters.
 
About Mall of America®
Mall of America is the nation’s largest retail and entertainment complex. At 4.2 million square feet, MOA is home to more than 520 world-class shops; Nickelodeon Universe®, the nation’s largest indoor family amusement park; SEA LIFE Minnesota Aquarium, a 1.2 million gallon walk-through aquarium; Moose Mountain Adventure Golf; Theatres at Mall of America® - a 14-screen movie theater with VIP theatre and more. The Mall opened in August of 1992 and is located in Bloomington, Minn., just minutes from downtown Minneapolis and St. Paul. For more information visit www.mallofamerica.com.
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