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# 1930 GE

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Rancho Cordova, Calif—Nov 8, 2012

Syufy Enterprises Selects Barco to Become the World’s Largest All-Digital Drive-In Movie Chain

Barco, a pioneer in global digital cinema technology, and MiT, an independent equipment integrator and installer, are supplying Barco’s industry-leading DLP Cinema® projectors for 100 percent of Syufy’s drive-in theaters located in California, Arizona and Nevada. 
 
Digital projection in drive-in theaters presents unique challenges because of the long throws and ambient light conditions, making high brightness a critical requirement. With Barco’s world record-winning DP2K-32B projector, Syufy is achieving superior light levels, significantly enhancing the image quality of its outdoor movies.

Highest brightness essential for drive-in movie success
“Although we’d worked diligently to optimize the quality of our film projectors, the crispness, sharpness and color rendition of the Barco digital projectors are taking us to an amazing new level of image quality. Our customers noticed a big difference from the very first showing!” commented Michael Ghiorso, Vice President of Special Projects, Syufy Enterprises. “Barco and MIT are also great partners, very eager to support us in every way with excellent training and technical services to ensure our success.”

“The Syufy name has been closely associated with cinema for over 70 years and the quality of the brand is apparent throughout their drive-in properties,” commented Patrick Lee, Vice President Digital Cinema for Barco North America. “The bright, vivid optics of digital cinema will make drive-in presentations a whole new game. It’s exciting to see this exhibition segment benefitting from highly state-of-the-art projection technology.”

Smooth integration ensures cost-effective operations
In its first site deployment, Syufy praised the smooth integration by Moving Image Technologies. “MIT has been an excellent partner in the integration and installation of our equipment. Their vast product knowledge and expertise, combined with their ability to deliver a completely prewired and factory-tested system that includes their S2 Integrated Pedestal, has resulted in a cost-effective and professional installation,” continued Mr. Ghiorso.

Modularity ensures ease of use and low maintenance
Because of the projector’s modularity, Syufy’s local operators can easily maintain the units onsite with readily available parts. Easily accessible components ensure fast servicing and replacement, and the sealed light engine is also a distinct benefit in the outdoor movie environment because it eliminates the potential for dust intrusion.


 

Moving image Technologies Contacts:

For all sales inquiries: 
Sales@movingimagetech.com 



Sales and Marketing Contact
:
Joe Delgado
Executive Vice President
joe.delgado@movingimagetech.com


Sales and Customer Service Contact:
Thomas Lipiec
Vice President
tom.lipiec@movingimagetech.com


Operations Contact:
Bevan Wright
Executive Vice President
bevan.wright@movingimagetech.com 


Rydt Entertainment  Systems
President: 
Jerry Van de Rydt 
a division of Moving Image Technologies
jerry@movingimagetech.com

Barco Contacts:
Alison Maxson
Press & PR contact US
Barco NV
Telephone +1 678 475 81 83
alison.maxson@barco.com

Li Shen
Press and PR contact Greater China
Barco n.v.
Telephone +86 10 5650 2288
li.shen@barco.com

Lynn Ryon
Press and PR contact EMEA and LATAM
Barco n.v.
Telephone +32 56 36 8166
lynn.ryon@barco.com
About Moving image Technologies: MiT is a hybrid manufacturer and high level distributor of cinema technology and equipment to support a wide variety of entertainment applications with a focus on Motion Picture Exhibition. We offer a wide range of products and services such as custom engineering, systems design, integration and installation, digital technology solutions for digital cinema, 3D, pre-feature on-screen advertising, audio visual integration as well as customized solutions for emerging entertainment technology. Moving image Technologies Directory page Moving image Technologies Web Site About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 4,000 employees worldwide. Barco posted sales of 1.158 billion euros in 2013.

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site About Syufy Enterprises: West Wind Drive-Ins are owned and operated by Syufy Enterprises, the same family-owned business that successfully operated the 80-unit Century Theatre chain for more than 60 years.  Other businesses under the same family direction include commercial real estate, restaurants, golf course, public markets and others under development.  West Wind is the largest chain of drive-in movie theaters in the country, with four locations in California, two in Nevada and one in Arizona. All West Wind Drive-In locations feature first run double features at an exceptional value. More information can be found at www.westwinddi.com. Syufy Enterprises Directory page
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