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SHOWEST, Las Vegas—Mar 14, 2007

NEC Announces Newest Addition to Starus DLP Cinema Projector Family

New STARUS NC1600C Digital Cinema Projector Provides Stunning Images for Improved Viewing Experiences at a Lower Cost
NEC Corporation of America, a premier provider of IT, network, storage and storage software solutions, today introduced the STARUS™ NC1600C DLP Cinema® projector to its family of digital cinema projectors. NEC’s STARUS NC1600C ensures that midsize theatres with screens from 26 to 49 feet wide have a cost-effective, high quality projector with the latest technologies designed specifically for their requirements.

“This is an exciting time for digital cinema, and we’re thrilled to provide our STARUS DLP Cinema projector family with a truly innovative and cutting-edge addition—the NC1600C,” said Kurt Schwenk, general manager, Digital Cinema Division of NEC Corporation of America. “NEC aims to propel the digital cinema revolution into a new age of simple implementation, high standards of reliability, and a superb in-theatre experience. The new NC1600C is an impressive, easy-to-use projector that demonstrates our ongoing commitment to providing stunning images at a much more affordable price.”

NEC's STARUS NC1600C digital cinema projector delivers high quality visual output and is easy to operate. Managers are able to set the lens position and lamp output using memory functions, and technicians can perform lamp changes quickly from the back of projector. The new NC1600C projector also includes removable handles, which are the first-ever design to address the convenience and ease of transporting the projector. Additional state-of-the-art features include auto-lamp brightness control, compatibility with most standard film projector lamps, and optional touch-screen control.

The complete family of STARUS digital cinema projectors also includes the STARUS NC2500S, the world’s brightest DLP Cinema projector for large-sized screens tested up to 82 feet wide, and the NC800C, the world’s smallest and lightest DLP projector for smaller theatres, screening rooms, and post-production facilities with screen sizes up to 28 feet wide.

The NC1600C will be available world-wide in September 2007.

NEC at ShoWest Empowered by innovation, NEC Corporation of America is the only provider in the market that offers a complete digital cinema solution. The STARUS digital cinema projectors set the standard in the movie industry for image excellence, ease of use, and low maintenance concerns; while the STARUS server system enables theatre operators to easily build and manage playlists. NEC will be showcasing its complete STARUS Digital Cinema solution and ADVASuite In-Theatre Advertising system at ShoWest 2007 in Las Vegas, March 13-15 in Palace Rooms 4 and 5.

NEC STARUS Digital Cinema Solution
Utilizing best-of-class technology innovations, the NEC Corporation of America’s Digital Cinema Division leverages NEC's world-class expertise in visual display products, infrastructure, and integration services to develop specialized, system-wide solutions for the delivery and management of digital content. By combining the expertise of movie-making professionals with the technological innovation of NEC, the Digital Cinema Division is creating all-encompassing, practical digital cinema solutions that meet the requirements of the cinema industry. NEC's STARUS Digital Cinema Solution combines the immaculate imagery of digital cinema projection with NEC's award-winning server technology, offering the most comprehensive digital cinema solution on the market today. NEC designed the STARUS Digital Cinema Solution to deliver simple multiplex and presentation management in addition to seamless integration at a competitive price.
NEC Digital Cinema Contacts: North America and South America
NEC Display Solutions of America 
www.necdisplay.com 
Phone: 630-467-3000 

Sales: Jim Reisteter 
General Manager, Digital Cinema Division 
Phone: 818-557-2500 
jreisteter@necdisplay.com 

Marketing: Emily Narkviroj 
Channel Marketing Manager 
Phone: 630-467-3288 
enarkviroj@necdisplay.com 


Europe, Middle East, Africa
NEC Display Solutions Europe Gmbh 
http://www.nec-display-solutions.com/p/hq/en/home.xhtml 
Phone: 49(0)89-99 6990 

Public Relations: Ann Kjellser 
PR Manager EMEA 
Phone: 46 72 162 8719 

Sales: Mark Kendall 
Senior Manager, Digital Cinema 
Phone: 44 118 969-1352 

Marketing: Gerd Kaiser 
Product line manager, Large Venue Projectors 
Phone: 49(0)89 99 699-623 

Japan
NEC Display Solutions, Ltd. 
http://www.nec-display.com/jp/projector.html 
Phone : 0120-610-161 (Customer Support Center) 
      *9:00-18:00 except Saturday/Sunday/National holidays 

China
NEC Solutions (China) Co., Ltd. 
http://cn.nec.com/ 
Phone  +86-10-5934-2885 

Australia, New Zealand
NEC Australia Pty Ltd 
Phone: +61 3 9262 1111 
http://au.nec.com/ 

Thailand, Malaysia, Philippines, Vietnam, Myanmar, Kambodia, Brunei
Goldenduck Group 
Phone:  +66 2887 8807 
http://www.goldenduckgroup.com/ 

Hong Kong, Macau, Taiwan
Strong Westrex, Inc. 
Phone: +852 2827 8289 
http://www.strong-world.com/ 

India, Sri Lanka, Pakistan, Bangladesh, Nepal
Real Image Media Technologies Pvt. Ltd. 
Phone: +91 44 42041505 
http://www.realimage.com/ 

South Korea
Hyosung ITX Co., Ltd. 
Phone: +82 2 2102 8591 
http://www.hyosungitx.com/ 

*Web Site of NEC DLP Cinema Projectors 
http://www.nec-display.com/ap/en_projector/dlpcinema/index.html 
 
About NEC Digital Cinema: Combining advanced DLP Cinema® projectors with reliable multiplex and screen servers, NEC Display Solutions’ Digital Cinema Projector Series offers the most comprehensive digital cinema solution on the market today. These 3D-capable models enable theaters to deliver stunning digital images regardless of screen size, while simplifying theater management and reducing costs. All of NEC's digital cinema projectors meet DCI specifications for performance and reliability, meeting the requirements of today’s cinema industry. NEC also offers full digital signage solutions, highlighted by its award-winning 32”-82” LCD displays and multimedia projectors, for lobbies, concessions and concourses. NEC Digital Cinema Directory page NEC Digital Cinema Web Site
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