he exciting highlight of this year’s ShoWest
will be the first public display of Dimensionalized™ 3D feature motion pictures
converted to 3D by In-Three, Inc. of Agoura Hills, CA. In-Three’s proprietary
patented process converts any 2D feature motion picture into truly realistic 3D
unlike anything ever seen before. The event will be in a program during Showest
held on Thursday, March 17, at 2pm and 3pm hosted by Texas Instruments.
George Lucas will be introducing In-Three’s segment of the program, which will
be featuring Dimensionalized™ 3D clips from Star Wars Episode II-Attack of the
Clones, along with 3D clips from other blockbuster movies from Paramount and
Disney. The highlight of the presentation will be the screening of the first 6
minutes from the original Star Wars (Episode IV) in Dimensionalized™ 3D.
“When I first saw In-Three’s Dimensionalization process I was truly amazed. The
3D was of a quality better than anything I had previously experienced. Seeing my
own Star Wars images in authentic 3D convinced me that it would be a whole new
way for audiences to be able to re-live the Star Wars films.
Dimensionalization will significantly enhance the realism of any movie presented
in this process.” – George Lucas
"The first time I saw In-Three’s work over a year ago all of us at LucasFilm
were totally “Wow’d”. We sat there in amazement seeing our own familiar scenes
in 3D. I was truly stunned that these guys actually developed a technology that
can produce such high quality 3D pictures. The realism that they were able to
create was unlike anything I’d ever seen. In-Three has developed an entirely new
post production technology. With In-Three’s 3D process film makers no longer
have to concern themselves with the complexity, uncertainties, and expense of
shooting with dual cameras. Believe me, we have seen a lot of 3D, but In-Three’s
is the only one that delivers. We’re sold." – Rick McCallum, Producer of Star
Wars The presentation will also include a testimonial from Peter Jackson.
Randall Kleiser, Director, will also be at the event screening a Dimensionalized™
3D clip from his movie “Grease”.
"After shooting in 70mm 3D for Disneyland's "Honey, I Shrunk the Audience", I
know how complicated this format can be. With In-Three's technique, completely
convincing depth is created from any two-dimensional film. George Lucas showed
me In-Three's work at I.L.M.. Seeing Star Wars in 3D was amazing enough, but
when I saw John Travolta singing "Greased Lightning" in 3D I was blown away. It
was just like being back on the set. I know every fan in the world would come
back to the theater again to see a complete 3D version. The possibilities are
mind-boggling." - Randall Kleiser, Director of “Grease”
ShoWest attendees will be amazed to see Digital Cinema 3D that is available
today using a single Digital Cinema projector being fed by one QuVis dual-stream
Digital Cinema server using its standard theatre matte screen. All that is
required to show compelling 3D movies is to add In-Three’s lightweight wireless
glasses and an inexpensive cleaning unit. Theatre owners will be pleasantly
surprised to discover the low cost of 3D Digital Cinema. Theatre owners will
discover that they can now offer for the first time, a compelling 3D experience
only available in the cinema and not in the home.
In-Three has demonstrated its process and has completed many tests with the
major studios and key film makers including George Lucas, Stephen Spielberg,
Peter Jackson, James Cameron, Jeffrey Katzenberg, Kathleen Kennedy, Tom Cruise,
Randal Kleiser, and many others. There is exciting first run major feature
content currently being Dimensionalized™ at In-Three for theatrical release in
Digital 3D Cinemas within a year.