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Shanghai, China—Dec 10, 2008

Dadi Cinema Development first in China to put Barco’s exciting new DP-1200 digital cinema projector into use

Barco, a world leader in visualization and display solutions proudly announces that Dadi Cinema Development Ltd will be the first to deploy its newly launched DP-1200 digital cinema projector in China. The DP-1200 is Barco’s latest innovation in digital cinema, serving small screen environments.
 
Dadi Digital Cinema Development Ltd is a subsidiary of Dadi Culture & Media Group, which is composed of a corporate group of Media and Technology companies. The group’s businesses focus on motion pictures releases, the digital cinema construction and the development of new media. In 2008 Dadi Cinema invested in more than 100 movie theatres, 300 screens and 100,000 seats throughout Guangdong, Zhejiang, Shandong, Jiangsu, Beijing, Shanghai and Anhui provinces.
 
Barco has contracted with Dadi Digital Cinema to deploy both the exciting new Barco DP-1200 and its popular DP-2000 digital cinema projectors.

The DP-1200 is the latest addition to Barco’s DP series. With the 0.98 inch DLP Cinema Chip from Texas Instruments, the DP-1200 is the perfect projector for small venues. With this projector, even the smallest cinemas now have access to digital cinema, at an affordable price. The DP-1200 is suitable for screens up to 12m and maintains all the advantages of a Barco DP projector.
 
The DP-2000 is a digital cinema platform for large and mid-market venues, and is suitable for a wide range of screens up to 20m.
 
Barco, an industry leader in Digital Cinema solutions, particularly in the growing China market, has been providing Dadi Digital Cinema with its superior digital cinema projectors and 24-hour customer service since 2005. The partnership continues to grow, as Dadi is fully confident in Barco’s products and services, and looks forward to long-term cooperation between the two companies.
 
“We’ve been using Barco products for more than four years now,” says Liu Rong, General Manager of Dadi Media. “Our experience with Barco has been nothing but positive; we’re looking forward to a successful future working together.”
 
“As digital cinema continues to expand in Asia, and particularly here in China, our partnership with Dadi benefits all of us, especially the movie viewing public,” says Frank Christiaens, Barco President for Great China. “We’ve been working with Dadi since 2005. It goes without saying that they are one of the most important players in the digital cinema market, and we at Barco are truly pleased to partner with such a forward looking company.”
Barco Contacts:
Media Contacts:

Alison Maxson
Press and PR contact Americas
Barco NV
Telephone +1 916 471 6914
alison.maxson@barco.com

Stephanie Vlegels
Press and PR contact EMEA
Barco NV
Telephone +32 56 36 81 66
stephanie.vlegels@barco.com

Anna Miao
Press and PR contact APAC Growth
Barco NV
Telephone: +886 2 7715 0229
anna.miao@barco.com

Samira Tang
Press and PR contact Greater China
Barco NV
Telephone +86 10 5650 2098
samira.tang@barco.com
Logo: Barco Digital Cinema About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,300 employees worldwide. Barco posted sales of 1.029 billion euro in 2015. 

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site
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