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# 1958 Gertag Ediaphor

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Las Vegas & Omaha, Neb—Mar 26, 2009

Ballantyne to Highlight Digital Cinema Products/Services at ShoWest Theatre Industry Exhibition March 31- April 2

Visit Ballantyne/Strong at Booths 1205 and 1212
Ballantyne of Omaha, Inc. (NYSE Amex: BTN), a provider of cinema equipment and services, announced today that it will highlight its digital cinema equipment and cinema services solutions at the 35th annual ShoWest cinema exhibition and distribution industry convention in Las Vegas from Tuesday, March 31st through Thursday, April 2nd. Ballantyne/Strong’s ShoWest booths are 1205 and 1212 at Bally’s Hotel Convention Center.

Partnered with NEC Corporation of America, Ballantyne’s Strong Digital Systems (SDS) division will exhibit the NEC line of digital cinema projectors. Strong Technical Services (STS), Ballantyne’s digital cinema service organization, and its cinema screen business, Strong/MDI Screen Systems (Strong/MDI), will also be on hand to speak with customer prospects.

Ballantyne/Strong, along with NEC and GDC Technologies, will host the ShoWest All-Industry Luncheon and Special Digital Cinema Program on Wednesday, April 1st at 12:30 pm PST in the Paris Ballroom in the Paris Hotel.

Ballantyne/Strong will be represented at ShoWest by John P. Wilmers, President and CEO; Kevin Herrmann, CFO; Ray F. Boegner, Senior Vice President; Chris Stark, Vice President of Operations and Pat Moore, Vice President, Strong Technical Services. Investors wishing to arrange a meeting with management should contact David Collins or Ratula Roy at 212/835-8500 or btn@jcir.com.

Ballantyne’s SDS division is a Master Reseller of the NEC line of digital cinema projectors in the Americas (North, Central & South America). Ballantyne also distributes the NEC line in a growing base of territories in Asia, including the Peoples Republic of China. The Company’s STS subsidiary performs site surveys, equipment installation, repair and alignment, film and digital projector maintenance, field and in-class training and after-installation service for all major brands of digital cinema projection equipment and audio components. Strong/MDI is a leading cinema screen manufacturer, providing a broad array of cinema screen and hanging structures, specialty “silver” screens required for Real D and other 3-D cinema technologies and large-format screens.

About ShoWest:
ShoWest is the most prestigious and longest running convention and trade show exclusively for the cinema exhibition and distribution community. This annual gathering allows members of the motion picture theatre industry to learn more about industry trends, the latest products and services, screen films, view product reels and be among the first to see cutting edge theatre equipment products, services and technologies vital to the industry. Every year, over 5,000 motion picture industry professionals make ShoWest their "must-attend" event. For more information please visit www.showest.com/filmexpo/index.jsp.
About Ballantyne Strong Inc.: Ballantyne Strong Inc. is a provider of digital cinema projection equipment, screens and services as well as specialty lighting equipment. The Company supplies major and independent theater chains, top arenas, theme parks and architectural sites around the world. Ballantyne Strong is a value added reseller of major brands that include BARCO, NEC, Doremi, GDC, USL, Dolby and QSC. Excellent products coupled with Strong Technical Services providing installation, integration, NOC (Network Operation Center) and field service. Ballantyne Strong Inc.is a true turn-key provider for sales and service to cinema chains of all sizes. Ballantyne Strong Inc. Directory page
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