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# 1958 Gertag Ediaphor

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London and Los Angeles—Jun 22, 2009

RealD Achieves 100% Growth Worldwide, 400% Growth in Europe in First Half of 2009

Over 8,700 Screens Contracted and Over 3,200 RealD 3D Screens Installed
RealD announced today that it has doubled its installation base of RealD 3D equipped cinema screens worldwide and notched 400% growth in Europe in the first half of 2009.  Far and away the world’s largest 3D cinema platform, RealD’s network of theatres is expanding at a breathtaking clip, nearly doubling the number of 3D cinema installations of all other 3D providers combined.  The RealD 3D platform now accounts for over 8,700 screens under contract and over 3,200 screens installed in more than 45 countries with over 200 exhibition partners.   

“Doubling our installation footprint worldwide and growing in Europe five fold in only 6 months is an extraordinary accomplishment and a testament to the exploding popularity of 3D cinema among moviegoers,” said Michael V. Lewis, RealD chairman and CEO.  “RealD 3D continues to defy global financial trends with consistent box office results multiple times that of 2D screens.  We expect the growth of RealD 3D to continue to accelerate as a result of the fantastic line-up of 3D films this summer and beyond.”

RealD’s accelerating growth further establishes the company as not only the global 3D cinema market leader, but leading 3D cinema provider in territories including North America, Latin America, Australia and Europe.  The company recently supplemented its roster with exclusive multiyear partnerships with circuits in France, Germany, Austria and Ireland, driving its market leading European footprint to 400% growth in six months, now totalling over 2,000 screens under contract and over 750 RealD 3D screens installed. 

Added Joe Peixoto, RealD president of worldwide cinema, “RealD delivers the highest-quality 3D entertainment experience on screens up to 80 feet with a single projector, without the heavy capital layout of other 3D providers.  This combination of quality and inherent value to our exhibition partners is what continues to make RealD the 3D provider of choice.”    

"It's very exciting that we're now beginning to see a significant 3D rollout into international markets, thanks in large part to RealD's commitment to making this happen," commented Jeffrey Katzenberg, CEO of DreamWorks Animation. "We look forward to this higher level of deployment, as DreamWorks Animation has plans to release three feature films into theatres in 3D in 2010."

A driving force in this year’s elevated box office totals, RealD 3D consistently delivers three to four times per screen revenue of the same film on 2D screens, with blockbusters including DreamWorks Animation’s Monsters vs. Aliens and Disney●Pixar’s Up having earned over $100 million on 3D screens.  There are over 40 films slated for release on RealD 3D from all major studios, and more announced regularly, assuring the exponential growth of the RealD 3D platform.     
About RealD: RealD (NYSE: RLD) is a leading global licensor of 3D technologies. RealD's extensive intellectual property portfolio is used in applications that enable a premium 3D viewing experience in the theater, the home and elsewhere. RealD licenses its RealD Cinema Systems to motion picture exhibitors that show 3D motion pictures and alternative 3D content. RealD also provides its RealD Display, active and passive eyewear, and RealD Format technologies to consumer electronics manufacturers and content producers and distributors to enable the delivery and viewing of 3D content.  RealD's cutting-edge 3D technologies have been used for applications such as piloting the Mars Rover.  RealD was founded in 2003 and has offices in Beverly Hills, California; Boulder, Colorado; London, United Kingdom; Shanghai, China; Hong Kong; and Tokyo, Japan. RealD Directory page
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More RealD Press Releases: Aug 1, 2016 RealD Signs Largest Ever 3D Installation Agreement With Wanda Cinema As Companies Significantly Expand 3D Across China Dec 11, 2014 RealD and Broadway Circuit Sign Deal to Install 3 “LUXE: A RealD Experience” Auditoriums Dec 9, 2014 RealD Licenses Precision White Screen Technology To Harkness Screens International Limited Sep 9, 2014 Pete Ludé Joins RealD Aug 19, 2014 RealD Equips First Screens in Kazakhstan with RealD 3D Jun 21, 2014 RealD Named 3D Technology Provider for the 17th Shanghai International Film Festival Jun 17, 2014 RealD Issues Statement Regarding Misrepresentations and Misleading Claims Made by Volfoni May 12, 2014 RealD and the Space Cinema Announce Extended Agreement Including Additional 40 RealD Cinema System Installations Mar 24, 2014 RealD and Wanda Cinema Sign Agreement to Add 780 RealD 3D Cinema Systems Across China Jan 9, 2014 RealD TrueImage™ Image Enhancement Technology Debuts With ‘The Hobbit: The Desolation of Smaug’ Oct 10, 2013 Cinema Park and RealD Announce Agreement to Equip Up to 200 Screens with RealD 3D Technology Oct 10, 2013 RealD and Karo Film Sign Deal to Install 10 “Luxe: A RealD Experience” Auditoriums Aug 22, 2013 RealD and UME International Cineplex Sign Exclusive 3D Cinema Agreement Expanding to 100 Screens Across China Aug 7, 2013 RealD and Cinemex Sign Exclusive 10-Year 3D Cinema Deal Jun 6, 2013 RealD And Cinépolis Sign Extension Making RealD Exclusive Global 3D Technology Provider Apr 30, 2013 RealD and Zhejiang Xingguang Cinema Circuit Sign Agreement to Install RealD 3D in 50 Cinema Auditoriums Apr 24, 2013 RealD Opens Latin American Office in Rio de Janeiro, Brazil Apr 15, 2013 RealD Introduces Precision White Screen Technology Combining 2D White Screen Performance with Polarized 3D Capability Feb 6, 2013 RealD and Karo Film Announce Deal to Equip up to 200 Screens Across Russia With RealD 3D Dec 3, 2012 RealD and Bulgaria’s Largest Exhibitor Kino Arena Announce Exclusive 3D Technology Agreement More
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