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CINEASIA, Hong Kong—Dec 7, 2009

Barco and GDC Unveil Integrated Media Block for Digital Cinema at Cineasia

Digital cinema pioneer Barco and digital cinema solution provider GDC Technology (“GDC”) are proud to announce that GDC’s Integrated media block (“IMB”) can be seamlessly integrated into Barco’s cinema projectors. Barco and GDC showcase this industry leading technology on the show floor at CineAsia, running from 8 until 10 December in Hong Kong.

In recent years, long-standing partners GDC and Barco have realized some 1000 digital conversions in China. As a further proof of the two companies’ strong relations, the GDC IMB can now be fully integrated into Barco’s digital cinema projectors.”

“We are very happy to continue our strong partnership with Barco, and to offer the digital cinema industry a total solution with an integrated media block” said Dr. Man-Nang CHONG, founder and CEO of GDC Technology. “The GDC media block has been designed to meet the DCI v1.2 Specification Media Block in Projector Configuration and supports 12-bit X’Y’Z’ uncompressed playback for resolutions up to 4K. It further features lesser perimeter of security for content and keys compared to an external media server solution and requires less cabling between the media block and storage server.”

Frank Christiaens, President of Barco for Greater China Region continues: “With the IMB integrated in a Barco projector, customers are sure of a compact, future-proof digital projection solution based on Texas Instruments' Enhanced DLP Cinema® technology. We truly value our long-standing partnership with GDC and the integration of the GDC media block into our projectors confirms our joint commitment to the Chinese marketplace.”

Barco and GDC showcase the integrated media block at CineAsia, Hong Kong, from 8 until 10 December, booth #301.

Barco Contacts:
Media Contacts:

Alison Maxson
Press and PR contact Americas
Barco NV
Telephone +1 916 471 6914
alison.maxson@barco.com

Stephanie Vlegels
Press and PR contact EMEA
Barco NV
Telephone +32 56 36 81 66
stephanie.vlegels@barco.com

Anna Miao
Press and PR contact APAC Growth
Barco NV
Telephone: +886 2 7715 0229
anna.miao@barco.com

Samira Tang
Press and PR contact Greater China
Barco NV
Telephone +86 10 5650 2098
samira.tang@barco.com
GDC Technology Limited Contacts:
Media Contact:   Tony Adamson

GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
info@gdc-tech.com
Logo: Barco Digital Cinema About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,300 employees worldwide. Barco posted sales of 1.029 billion euro in 2015. 

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site Logo: GDC Technology Limited About GDC Technology Limited: GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider. GDC develops, manufactures and sells media servers, content storage systems, theatre management systems and network operations center software for the global cinema industry. GDC is a licensee of the DTS:X object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC Digital Cinema Network Limited, a GDC subsidiary, manages VPF for over 6,300 theatre screens and with more than 650 studios or motion picture distributors worldwide. GDC Technology Limited Directory page GDC Technology Limited Web Site
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