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# 1941 RCA

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Chennai—Oct 22, 2010

Barco Partners with Real Image - Ushers in A New Era in Digital Cinema Projection in India

Barco, a global leader in digital cinema projection that designs and develops visualization solutions for a variety of professional markets today announced its product partnership with Real Image Media Technologies Pvt. Ltd. in India in the field of Digital Cinema.

India has a vibrant local cinema industry. Hindi, Tamil, Telugu Malayalam and many other Indian languages offer a varied cinema experience that is extremely popular with cinema goers. This local industry is also converting to Digital from Film in a big way. This market segment requires a solution which is robust & economical whilst at the same time maintaining the high standards of cinema which the audiences expect. 

Hollywood Compliant (DCI) 2K/4K Digital Cinema 
2K refers to images with 2,048 pixels of horizontal resolution and 4k refers to images with 4,096 pixels; the 2K series was pioneered by Barco in 2005, and today comprises of a complete line of projectors catering to various cinema configurations. Barco recently announced its 4K offering to the market, based upon the Texas Instrument patented DLP technology. 

Speaking on the occasion, Mr. Richard Marples - APAC Director, Media & Entertainment, Barco said, “Barco has always been at the forefront of digital cinema technology and offers the most extensive product line in the industry for various types of cinema screens. From the compact and budget-friendly DP2K-12C to the top-of-the-line DP2K-32B, Barco offers a complete range of 2K projectors”. 

Highlighting the benefits of this tie-up, Mr. Arvind Rangnathan, CEO, Real Image, Chennai added, “The complete range of digital cinema projectors offered by Barco are ideal for this market, be it the mid-sized multiplex screen or the large single screen. With the DP2K C and B Series, we are now able to provide a stunning experience in 2D and 3D even on larger cinema screens. With optimal cost of ownership, including reduced operating cost, reusable filters and low maintenance these solutions are well positioned for markets like India. For us at Real Image, it's a pleasure to work with Barco and their responsiveness has been a great plus. Cutting edge projection solutions from Barco, combined with the technical support capabilities of Real Image come together to offer the best digital cinema option in this market for both multiplexes and single screens." 

Mr. Nalin Advani, Managing Director, Barco India added, “We are confident that this initiative will set a new benchmark for quality in the Indian exhibition industry and with this tie-up, Barco aims to strengthen its foothold in India. Through this partnership Barco also plans to extend training, service and customer support to Real Image. We are happy to tie up with Real Image Media Technologies Pvt. Ltd. and we look forward to collaborating with them on many such technological developments in the future.” 
Barco Contacts:
Media Contacts:

Alison Maxson
Press and PR contact Americas
Barco NV
Telephone +1 916 471 6914
alison.maxson@barco.com

Stephanie Vlegels
Press and PR contact EMEA
Barco NV
Telephone +32 56 36 81 66
stephanie.vlegels@barco.com

Anna Miao
Press and PR contact APAC Growth
Barco NV
Telephone: +886 2 7715 0229
anna.miao@barco.com

Samira Tang
Press and PR contact Greater China
Barco NV
Telephone +86 10 5650 2098
samira.tang@barco.com
Logo: Barco Digital Cinema About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,300 employees worldwide. Barco posted sales of 1.029 billion euro in 2015. 

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site About Real Image Media Technologies Pvt. Ltd.: A pioneer in film and broadcast technology in India since 1986, Real Image is now a renowned name in the global media technology arena, and a serious player in the DCI standards compliant digital cinema market. Recognized for its innovative products, Real Image has put India firmly on the global map of media technology. From introducing India to revolutions in digital cinema sound, computer-based editing and central broadcast news systems, to their own, indigenously developed Qube Digital Cinema system, the company has been responsible for major innovations in the way people around the world work with and enjoy picture and sound at the cinema, in 2D or 3D, 24 fps or High Frame Rate, 2K or 4K. Real Image Media Technologies Pvt. Ltd. Directory page
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