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# Baird 1930

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Los Angeles and Beijing—Nov 16, 2010

RealD and Wanda Cinema Team Up for 3D Rollout

China’s Biggest Cinema Chain to Install RealD 3D on up to 500 Screens
RealD Inc. (NYSE: RLD), a leading global licensor of 3D technologies for cinema, consumer electronics, and professional applications, and Wanda Cinema, China’s largest movie theatre circuit, announced today plans to install RealD 3D technology on up to 500 screens across the Wanda circuit. 

Installations have already begun and will see RealD 3D installed in high profile locations across cities including Beijing, Shanghai, Guangzhou, Chengdu and Xian.  “Wanda is the largest cinema chain in China and one of the fastest growing circuits in the world,” said Joseph Peixoto, President of Worldwide Cinema.  “We look forward to working with Wanda to develop a broad-based 3D-enabled circuit in China and continue RealD’s expansion of our operations in Asia.”      
 
“We are pleased to collaborate with RealD and plan to install their 3D technology on 500 of our screens across China,” said Jerry Ye, General Manager, Wanda Cinemas.  “Wanda has a long-standing goal of presenting a first-class movie experience and this collaboration will bring our audiences access to the stunningly realistic and fully immersive entertainment experience of RealD 3D.”
 
RealD is the world’s leading licensor of 3D technology for movie theatres with 17 of the 18 largest exhibitors in the world using RealD 3D. As of the quarter ending September 24, RealD had deployed its 3D technology on approximately 9,300 cinema screens worldwide.
About RealD: RealD (NYSE: RLD) is a leading global licensor of 3D technologies. RealD's extensive intellectual property portfolio is used in applications that enable a premium 3D viewing experience in the theater, the home and elsewhere. RealD licenses its RealD Cinema Systems to motion picture exhibitors that show 3D motion pictures and alternative 3D content. RealD also provides its RealD Display, active and passive eyewear, and RealD Format technologies to consumer electronics manufacturers and content producers and distributors to enable the delivery and viewing of 3D content.  RealD's cutting-edge 3D technologies have been used for applications such as piloting the Mars Rover.  RealD was founded in 2003 and has offices in Beverly Hills, California; Boulder, Colorado; London, United Kingdom; Shanghai, China; Hong Kong; and Tokyo, Japan. RealD Directory page About Wanda Cinema Group: Wanda Group was founded in 1988 and operates in five major industries, including commercial properties, luxury hotels, tourism investment, cultural Industry, and department store chain. The company has assets of 250 billion yuan ($40 billion) and an annual income of 140 billion yuan ($22.2 billion), and pays 20 billion yuan ($3.2 billion) in taxes. The company now operates 55 Wanda Plazas, 34 five-star hotels, 814 cinema screens, 46 department stores and 51 karaoke outlets across the country. By 2015, the company aims to increase its assets to 300 billion yuan ($44.8 billion) and income to 200 billion yuan ($31.7 billion), and pay 30 billion yuan ($4.8 billion) in taxes, becoming a world-class enterprise. Wanda Cinema Group Directory page
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