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# 1938 Baird

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CinemaCon, Las Vegas—Mar 28, 2011

Sonic Equipment Company Uses GDC New FIPS Level 3 Certified IMB and SX-2000 Server in Dodge City, KS Conversion

Sonic Equipment Company has recently converted the Village 8 Cinemas in Dodge City, KS to digital cinema using the GDC Integrated Media Block (IMB) and SX-2000 server.  The conversion is the first for Sonic using the latest in server technology.  The Village 8 is also B&B Theatres first theatre equipped with GDC’s newest product.
 
GDC’s Digital Cinema Server with IMB seamlessly integrates with all Series 2 DLP Cinema ® Projectors.  The SX-2000 server with IMB provides the highest quality 3D playback with 12-bit 4:4:4 output images (left and right), allowing for a much fuller color spectrum, 500 times richer than that of a legacy server.  This server has been awarded the first Federal Information Processing Standards (FIPS) 140-2 Level 3 validation certificate (meaning GDC’s IMB meets the highest level of DCI security requirements for protection against malicious hacking, infringement and theft of digital content), with up to 4TB storage (optional), USB 3.0 interface (optional) and 3D live support, the IMB is shaping the future of cutting edge digital cinema equipment.
 
“We are delighted to say that we have forged a reliable and synergistic partnership with Sonic whose expertise and relentless efforts have yielded mutually beneficial and measurable results in the U.S.,” said Dr. Man-Nang Chong, founder and CEO of GDC Technology.  “GDC’s continuous technological innovations, including our state of the art IMB technology and our unbending commitment to deliver the highest caliber products in the industry, have won us many fans worldwide.  It is an honor to be entrusted by such a visionary company as B&B Theatres in the continued roll-out of their digital cinema conversions.”
 
“Sonic has been at the forefront of the digital wave since its inception.  We chose the IMB model for the Dodge City conversion because Sonic is going to stay ahead in the industry and the IMB is a step in that direction,” said Mike Covey, Production Director at Sonic Equipment Company.  By looking ahead to the future of cinema, Sonic was able to step in and help independent exhibitors convert their cinemas at the beginning of the digital cinema wave, when many thought the independents would have to wait.  Since 2009, Sonic has fully converted 40 locations, including a few new theatre projects.  Outside of those numbers are several partially converted locations with plans to fully convert in the future.
 
Sonic has plans to use the new IMB and SX-2000 servers from GDC in future conversions for B&B Theatres.
GDC Technology Limited Contacts: GDC Technology Limited
Unit 1-7, 20th Floor,
Kodak House II,
39 Healthy Street East,
North Point, Hong Kong

Tel: +852 2523 6851
Fax:+852 2579 1131

info@gdc-tech.com
http://www.gdc-tech.com
Sonic Equipment Company Contacts:
Megan Hageman
Sonic Equipment Company
800.365.5701
customerservice@sonicequipment.com
www.SonicEquipment.com
About GDC Technology Limited: As one of the world's leading global solution providers for digital cinema, media delivery and display markets, GDC Technology (“GDC Tech”) has successfully delivered and installed digital cinema servers, projection and 3D systems worldwide. GDC Tech is currently the largest supplier of digital cinema servers throughout Asia and the second largest provider of digital cinema servers worldwide, serving its customers through offices in the US, Mexico, Spain, Hong Kong, Japan, Singapore, China and India. GDC Tech is a portfolio company of The Carlyle Group.
GDC Technology Limited Directory page GDC Technology Limited Web Site About Sonic Equipment Company: Sonic Equipment Company is a one stop provider for all of your Digital Cinema needs. From site survey to install, our knowledgeable staff is there with you. Our certified and bonded technicians will work you and your staff through the install and training. Be sure to ask us about our Digital Service options.

From digital conversions to building new theatres, our company is your best choice. We have been building and renovating theatres for more than 20 years across the Midwest. This experience allows us to be there with you from consultation to your grand opening. Call us today or follow us on the web.
Sonic Equipment Company Directory page Sonic Equipment Company Web Site
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