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CinemaCon, Las Vegas—Mar 29, 2011

GDC Remains Exclusive Digital Cinema Server Provider for Southern Theatres’ Upcoming Deployment

GDC Technology (“GDC”), a world leading digital cinema solution provider, is pleased to announce today the signing of a repeat order with partner Southern Theatres, LLC., the management company for VSS-Southern Theatres.  

The contract will see the deployment of a total of 198 units of GDC SX-2000A Digital Cinema Servers with Integrated Media Block (IMB) at 20 sites across Alabama, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina and Texas. To date 51 units have already been deployed in 2010 and the remaining 198 units will be installed this year, commencing in April 2011 and completing by year-end.
A number of parties are joining forces to undertake this project. GDC will retain it’s role as the exclusive server provider, while Ballantyne Strong will supply NEC Series 2 DLP Digital Cinema® Projectorsand will be responsible for providing the servers and projectors to Southern. Cinedigm (NADAQ: CIDM), the global leader in digital cinema conversion programs, is responsible for structuring and implementing the underlying VPF agreement that enables Southern’s conversion to digital cinema, as well as providing the entire administration responsibility of the VPF program for Southern.
Launched in May 2002, Southern Theatres operates state-of-the-art multiplexes with stadium-seating, in 20 locations and totaling 292 screens. GDC servers were first deployed in Southern Theatres in May 2010. Following the successful deployment, Southern Theatres has decided to stick to GDC servers for its next phase of deployment, opting for GDC’s latest SX-2000A server incorporated with Integrated Media Block (IMB). The cutting-edge IMB has recently been awarded the industry’s first FIPS 140-2 Level 3 security certification, one of the highest level security requirements specified by Digital Cinema Initiatives (DCI). GDC’s IMB offers the unique advantage of allowing for a much fuller color spectrum which is 500 times richer than that of a legacy server when screening 3D movies; overall the IMB is a state-of-the-art digital cinema accomplishment that is 4K future proof.
“The number of new entertainment avenues added to Southern Theatres is rising fast as we enter into our next phase of digital deployment, and we require reliable and feature-rich products to cater to the needs of our business growth,” said George Solomon, CEO of Southern Theatres, LLC. “Having worked with GDC in the past, we know our high expectations will always be met and we can rest assured that whatever they promised, they will deliver.”
“We are heartened to see Southern Theatres stick to GDC and take advantage of our server upgrade to the SX-2000A with IMB model,” said Dr. Man-Nang Chong, founder and CEO of GDC Technology. “I am confident that patrons of Southern Theatres will be thoroughly impressed with the stunning 3D colour richness brought about by our IMB. We will continue to work hard to bring the best in digital cinema to our customers to make sure their patrons will always enjoy the richest possible cinematic experience.”   
GDC Technology Limited Contacts:
Media Contact:   Tony Adamson

GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
Logo: GDC Technology Limited About GDC Technology Limited: GDC Technology Limited is a digital cinema solutions provider. GDC Technology develops, manufactures and sells digital cinema servers, content storage systems, theatre management systems and network operations center software for digital cinema. In addition, GDC Technology is the appointed worldwide certification services agent, with exclusivity in Asia to certify DTS:X immersive sound auditoriums for DTS, Inc. GDC Technology also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC Technology’s subsidiary, GDC Digital Cinema Network Limited, manages VPF for approximately 5,000 theater screens and 250 motion picture distributors worldwide. GDC Technology Limited Directory page GDC Technology Limited Web Site
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