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# 1943 Eidophor

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Toronto, On—Apr 14, 2011

Cineplex Entertainment and Empire Theatres Create New Partnership To Manage the Conversion to Digital Cinema

Cineplex Entertainment and Empire Theatres Limited jointly announce the formation of Canadian Digital Cinema Partnership (“CDCP”) – to plan and implement the deployment of digital projection equipment in the two partner’s theatres. The plan will include procuring equipment, arranging financing and securing digital deployment agreements with studios and other content providers.

Cineplex Entertainment and Empire Theatres Limited have appointed Blackstone Advisory Partners L.P. (“Blackstone”) as their financial and structuring advisor for CDCP. Blackstone will assist CDCP with the evaluation and development of a financing plan to convert its more than 1,600 35mm projectors to digital projection systems. The Bank of Nova Scotia will act as Lead Arranger for CDCP’s financing.

Digital Cinema Implementation Partners, LLC (“DCIP”) has agreed in principle to provide administrative services and system support to CDCP in connection with its digital deployment in Canada. DCIP has itself deployed more than 7,000 digital projection systems to theatres in the United States and Canada during the past year.
CDCP is also pleased to announce that it has entered into long-term digital deployment agreements with three studios including Twentieth Century Fox and Warner Brothers Entertainment for CDCP’s deployment of digital projection systems. CDCP continues its discussions with other major US and Canadian distributors with additional announcements expected soon.
About Cineplex Entertainment: Cineplex Inc. (“Cineplex”) is one of Canada’s leading entertainment companies and operates one of the most modern and fully digitized motion picture theatre circuits in the world.  A top-tier Canadian brand, Cineplex operates numerous businesses including theatrical exhibition, food service, amusement gaming, alternative programming (Cineplex Events), Cineplex Media, Cineplex Digital Media, and the online sale of home entertainment content through CineplexStore.com and on apps embedded in various electronic devices.  Cineplex is also a joint venture partner in SCENE – Canada’s largest entertainment loyalty program. 
  
Cineplex is headquartered in Toronto, Canada, and operates 164 theatres with 1,678 screens from coast to coast, serving approximately 77 million guests annually through the following theatre brands: Cineplex Cinemas, Cineplex Odeon, Cineplex VIP Cinemas, Galaxy Cinemas, SilverCity Cinemas, and Scotiabank Theatres.  Cineplex also owns and operates the UltraAVX™, Poptopia, and Outtakes brands.  Cineplex trades on the Toronto Stock Exchange under the symbol CGX.  More information is available at Cineplex.com.
Cineplex Entertainment Directory page About Digital Cinema Implementation Partners, LLC: Digital Cinema Implementation Partners, LLC is a joint venture owned equally by exhibition industry leaders AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group, representing more than 15,000 screens in the United States and Canada. Formed in February 2007 to facilitate the roll-out of a digital cinema infrastructure in the United States and Canada, the company is headquartered in Mahwah, N.J. with offices in Minneapolis and Denver. Digital Cinema Implementation Partners, LLC Directory page About Empire Theatres Limited:
Empire Theatres Limited is a 100% owned subsidiary of Empire Company Limited that owns and operates 51 theatres across Canada with 386 screens, including one IMAX theatre in Halifax, NS. The Empire Theatres Limited corporate headquarters are located in New Glasgow, NS, with regional offices in Halifax, NS; Toronto, ON; and Calgary, AB. With approximately 2,500 employees, Empire Theatres provides excellent employment opportunities for the youth of Canada in an exciting and energetic industry. 
Empire Theatres Limited Directory page About Canadian Digital Cinema Partnership: Canadian Digital Cinema Partnership (“CDCP”) is a joint venture owned by Toronto, Ontario headquartered Cineplex Entertainment LP, and New Glasgow, Nova Scotia based Empire Theatres Limited. CDCP represents more than 1,600 screens operating across Canada from coast to coast. Formed in 2011, CDCP will plan and implement the deployment of digital cinema during the transition from film to digital technology. Canadian Digital Cinema Partnership Directory page
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