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Plano, Texas—May 28, 2011

Cinemark’s Digital Projectors Offer the Brightest Light Standards in the Industry

Cinemark Holdings, Inc. (NYSE: CNK), a leading motion picture exhibitor, today announced that their Barco DLP projectors are capable of the biggest and brightest 2D and 3D images on the market, meeting or exceeding industry standards.

“At Cinemark, we continually focus on offering our customers the best technology solutions available, which enables us to deliver a premium digital entertainment experience”.

Cinemark’s projectors use a feature called “Constant Light Output” that turns up the power to the projector’s lamp throughout the life of the bulb to ensure that every presentation meets industry light quality standards. Their 3D system uses the full light output capability of the digital projector to ensure the brightest 3D presentation possible.

“At Cinemark, we continually focus on offering our customers the best technology solutions available, which enables us to deliver a premium digital entertainment experience,” states Damian Wardle, Vice President of Theatre Technology and Presentation for Cinemark USA, Inc. “When playing 2D movies, our policy is to slide the RealD 3D filter out of the way of the lens. This action takes just a matter of seconds and ensures that the image is exactly as the studio intended it to be shown. Additionally, we have very strict standards of monitoring bulb life and changing it if it falls below light standards.”

Going forward, Cinemark is continuing to provide their customers with the best presentation possible by deploying Barco DLP Cinema 4K digital projectors. Barco holds the “Guinness Book World Record” for having the brightest projector in the world. Additionally, Cinemark is deploying Doremi 4K Internal Media Blocks with ShowVaults.
About Cinemark Holdings, Inc.: Cinemark is a leading domestic and international motion picture exhibitor, operating 522 theatres with 5,865 screens in 41 U.S. states, Brazil, Argentina and 13 other Latin American countries as of September 30, 2016. Cinemark Holdings, Inc. Directory page
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More Cinemark Press Releases: Dec 1, 2016 Royalty visits Austin: HRH Princess Astrid of Belgium bestows Honor of Distinction upon Cinemark Founder Lee Roy Mitchell Dec 22, 2015 Cinemark Accelerates D-Box Roll-Out in the U.S. Sep 10, 2015 Cinemark Selects Christie Vive Audio for New Cinemark Roanoke and XD Movie Theatre in Roanoke, TX Apr 7, 2014 Cinemark Chooses Christie Vive Audio Cinema Solution for Cinemark’s Starcreek 16 in Allen, Texas Mar 19, 2014 Doremi Delivers 6,000,000 Cinemark Shows Across 3,916 Screens with an Unparalleled Up Time of 99.992% Uptime in 2013 Dec 16, 2013 Cinemark Announces New D-Box Motion Systems in the Woodlands, TX and Pittsburgh, PA Jul 31, 2013 Cinemark Inc. and Barco Join Forces to Revolutionize Today’s Audio Cinematic Experience By Bringing Immersive Sound Format to Moviegoers Worldwide Jul 16, 2013 Doremi Delivers 99.993% Uptime for 3 Million Cinemark Shows to Date This Year. Apr 16, 2013 Moving iMage Technologies passes 2,000 in shipments of its XL-Mover Mar 19, 2012 Moving Image Technologies (MIT) Celebrates Cinemark's Completion of their DCIP Digital Cinema Rollout Jan 11, 2012 Barco Celebrates Cinemark's 100 Percent Digital Cinema Projector Deployment Nov 15, 2011 Barco Completes First U.S. Auro-3D Installations for Cinemark, Regal Entertainment Group and AMC Entertainment Jul 21, 2011 RealD and Cinemark Agree to 1,500 Additional RealD 3D-Enabled Screens May 2, 2011 Cinemark and ALDA Announce Greater Movie Theatre Accessibility for Customers who are Deaf or Hard-of-Hearing Feb 24, 2011 Doremi Delivers Patented 4K IMB to First Commercial DLP Cinema® Enhanced 4K Installation with Cinemark Theatres. Feb 24, 2011 Barco and Cinemark Are the First to Initiate Commercial 4K DLP Deployments Jan 4, 2011 IMAX Corporation and Cinemark Holdings, Inc. Sign Multi-Theatre Deal Oct 29, 2010 Cinemark Selects Barco for 100% of Their Latin American Digital Cinema Deployments Jun 22, 2010 Cinemark Selects Barco for Large-Scale Installation and Service Agreement More
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