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# 1932 Baird.

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London—Apr 15, 2005

Arts Alliance Media Appoints Industry Heavyweight as Chief Financial Officer and President of Digital Cinema

Arts Alliance Media, the pioneer provider of digital cinema services has appointed Howard Kiedaisch as chief financial officer. Kiedaisch, who joins from Universal Pictures International, will also be president of Arts Alliance Digital Cinema (AADC), the subsidiary which focuses on the development and deployment of new technologies in order to improve service to film consumers and the industry. AADC has recently been appointed by the UK Film Council to manage the world's first large scale digital screen network.

Howard joins Arts Alliance Media from Universal Pictures International (UPI) where he was senior vice president of business operations and chief financial officer. During his time at UPI, Kiedaisch was responsible for overseeing 14 operating companies covering 28 countries and 34 licensees involving video manufacturing and distribution, product acquisitions and business development. In addition to his six years at UPI, Kiedaisch has a wealth of industry experience having worked for Polygram Film, EMI Music and Orion Pictures in the USA.

"I was attracted to Arts Alliance Media because of its pioneering position in digital cinema and the success of its LOVEFiLM business," said Howard Kiedaisch, CFO Arts Alliance Media and president Arts Alliance Digital Cinema. "I am very excited about the opportunity to help AAM become a principle provider of technology services to the film industry."

"Arts Alliance Media has the ambition to be an industry leader in the delivery of film entertainment. With the success of LOVEFiLM in the consumer space and having just won the UK Film Council contract for the digital screen network, we've taken two major steps towards achieving our goal," said Thomas Hoegh, CEO, Arts Alliance Media. "We're delighted that Howard Kiedaisch has joined to help us develop from a promising start up to a force to be reckoned with in the industry."
Arts Alliance Media Contacts: Kate Pidgeon
Arts Alliance Media Ltd
T:  +44 (0)20 7751 7512 
F:  +44 (0)20 7751 7505
kate@artsalliancemedia.com
About Arts Alliance Media: Arts Alliance Media, based in London with offices in Paris, Amsterdam, Barcelona, Oslo and Berlin, is the worldwide leader in digital cinema, offering a complete range of services, as well as VPF financing solutions. These services include installation, maintenance and support for digital cinema systems, software solutions developed in-house, management and delivery of content to cinemas, and alternative content and live events. Currently AAM has over 3,000 screens signed up in multiple territories, including with many leading exhibitors across Europe, and has Virtual Print Fee agreements in place with all six Hollywood studios. AAM’s strategic partnership with Arqiva allows exhibitors to benefit from satellite delivery of content. The company’s digital cinema lab has mastered over 1500 titles to date and shipped over 50,000 prints. Arts Alliance Media was founded in 2003 by Thomas Høegh. Arts Alliance Media Directory page Arts Alliance Media Web Site
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