With a total of 457 complexes, Cinepolis operates 3,841 100% digital theaters over three continents. With more than 25,000 employees and equipped with advanced technology infrastructure, Cinepolis is always at the forefront of the film industry. It was the first company in Mexico to introduce the concept of multi-stage type rooms, IMAX® and the first in Latin America with VIP rooms. It is also a pioneer in the industry to implement, for the first time in America, 4DX technology for a fourth dimension experience, with moving seats, aroma, light effects and wind, leading the viewer to have a much more intense experience. Innovation is also reflected in other concepts developed for the benefit of its customers such as Junior® Sala, the first of its kind especially dedicated for children, the loyalty program "Club Cinepolis", the online payment card CineCash® credit services to book and purchase tickets via telephone and the Internet through "Cineticket" cinepolis.com, Facebook and Numbered armchair in all rooms.