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# 1938 Baird

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Ottawa, ON—Apr 16, 2012

IDC Announces Cinema Distribution with Thaicom

Centient™ Media Aware CDN for Cinemas
International Datacasting Corporation (TSX: IDC), a global leader in digital content distribution for the world’s premiere broadcasters, today announces the signing of a contract with Thaicom Public Company Limited which, in conjunction with their customer, will own and operate a satellite cinema distribution system throughout south east Asia.

Under this contract, IDC’s Centient™ Media Aware Content Distribution Network (CDN) platform will be deployed to secure and manage live and file based content for satellite distribution to IDC receivers at 3,000 cinemas throughout Thailand and other countries within the reach of the Thaicom footprint. The value of the contract is being withheld at the request of the customer.

The Centient Media Aware CDN system will manage the ingest of movies and the distribution of live content as supplied by their customers via the Thaicom network operations center based in Bangkok. Cinemas will be equipped with the IDC Pro Cinema receiver which provides satellite reception of secured live events and encrypted files for use within these cinemas.

The Pro Cinema receiver implements addressable decryption of live events and secure storage of movies. In addition, it allows multi-lingual subtitling and offers a high performance video playout system with integrated real-time watermarking. Watermarking will protect content and deter piracy by allowing the tracking of illegal copies back to a specific cinema. Provision is also made for future 3D operations as studios ramp up their 3D productions.
”We are excited that Thaicom has selected us for this significant project. We have built a good and trusting relationship with them over the years, and this new collaboration is the result of this ongoing trust,” stated Frederick Godard, IDC President and CEO. “This advanced implementation of the IDC Centient CDN platform will give Thaicom and its customer a highly efficient means to control and manage content over a vast network of cinemas.”
About International Datacasting Corporation: International Datacasting Corporation (TSX: IDC) is a global leader in digital content distribution for the world’s premiere broadcasters in radio, television, data and digital cinema. IDC offers a broad portfolio of advanced solutions including the STAR Pro AudioTM Solution, LASERTM Targeted Ad Insertion Platform, and the Digital TattooTM DTH Over IP Gateway. The company’s products and solutions are in demand for radio and television networks, targeted ad insertion, digital cinema, 3D live events, satellite newsgathering, sports contribution, VOD, and IPTV. IDC is headquartered in Ottawa, Canada, with regional offices in Arnhem, the Netherlands and in San Diego, California. The company has installations in over 100 countries, a service office in Taiwan, and an international network of value-added partners and resellers. International Datacasting Corporation Directory page
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