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# 1950 Theatre TV

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Singapore—Oct 23, 2012

Jack Neo’s Ah Boys to Men to Feature Dolby Atmos

Singapore production set to become first Asian movie released in groundbreaking Dolby Atmos format
Dolby Laboratories, Inc. (NYSE: DLB) announced today that acclaimed Singapore director Jack Neo’s upcoming movie Ah Boys to Men will premiere on November 6 in Dolby® Atmos™, the new audio platform that has revolutionized the experience of sound in entertainment. The latest sound technology from Dolby Laboratories, Dolby Atmos delivers a more natural and realistic soundfield that moves sound around and above audiences, transporting them into the onscreen adventure.

“By offering Ah Boys to Men in Dolby Atmos, we will bring our audience immersive cinematic audio on the cutting edge,” said Jack Neo, Film Director. “From the stunning opening scenes showing Singapore under attack to expressing the laughter, sadness, and struggles of the characters, Dolby Atmos is an exciting new tool to deliver my vision to the audience.”

Bringing together mixers, studios, and distributors to create dramatic improvements in the audio experience, the Dolby Atmos platform also provides content creators new creative freedom to tell their stories and deliver to audiences the full impact of their artistic intent, regardless of theatre configuration.

“We are very excited that Jack Neo has selected Dolby Atmos for his latest movie, Ah Boys to Men. Dolby Atmos is one of our most significant innovations in recent years and represents the future of entertainment. With Dolby Atmos, we are giving the content creators greater creative control over the definition and placement of sounds, generating audio quality that can match today’s stunning visual productions,” said Mahesh Sundaram, Vice President, Asia Pacific, Dolby Laboratories. “Dolby is both thrilled and honored to bring the full range of our technology and innovation to support the development of Singapore’s media and motion picture industry.”

To learn more about Dolby Atmos, visit dolby.com/Atmos. To view an educational video about Dolby Atmos, visit https://vimeo.com/40699179.

Follow the production of Ah Boys to Men at http://www.facebook.com/pages/Ah-BOYS-to-MEN/302417819826508.
Dolby Contacts: Sales:
DDCinfo@dolby.com

Media Contact:
Joshua Gershman
Dolby Laboratories
415-645-5611
Joshua.gershman@dolby.com
Dolby Web Site:
About Dolby Laboratories, Inc.: Dolby Laboratories (NYSE: DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. Dolby Laboratories, Inc. Directory page Dolby Laboratories, Inc. Web Site
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