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# 1999 Hughes JVC

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London—Oct 25, 2012

SKYFALL Showcased On Sony Digital Cinema 4K Projector At Royal World Premiere in London

The Royal World Premiere of eagerly anticipated James Bond adventure, SKYFALL, took place on October 23rd at the iconic Royal Albert Hall in London with the film screened using a state-of-the-art Sony Digital Cinema 4K projection system. 
 
As the world’s leading manufacturer of 4K digital cinema projectors, Sony Digital Cinema was selected by Sony Pictures to supply a solution capable of providing viewers with a superior visual experience.  Displaying an image at more than four times the resolution of traditional 2K digital cinema projection systems, the SKYFALL premiere provided audiences with the most advanced on-screen presentation.
 
The stars and filmmakers of SKYFALL plus a glittering array of talent from screen, stage, music and sport lit up an incredible red carpet and the event was also attended by His Royal Highness, The Prince of Wales and The Duchess of Cornwall.
 
David McIntosh, Senior Vice President, Sony Digital Cinema said: “We were delighted to support the global premiere of SKYFALL with our Sony 4K Digital Cinema projection technology, allowing the delivery of an exceptional cinematic performance. Offering an immersive visual experience to the SKYFALL premiere attendees, Sony’s unique digital cinema projection system provided spectacular detail and stunning imagery which captured all of the action from the latest Bond movie.”
 
Daniel Craig is back as Ian Fleming’s James Bond 007 in SKYFALL™, the 23rd adventure in the longest-running film franchise of all time.  In SKYFALL, Bond’s loyalty to M is tested as her past comes back to haunt her.  As MI6 comes under attack, 007 must track down and destroy the threat, no matter how personal the cost. 
The film is from Albert R. Broccoli’s EON Productions, Metro-Goldwyn-Mayer Studios, and Sony Pictures Entertainment. 
 
Directed by Sam Mendes. Produced by Michael G. Wilson and Barbara Broccoli. Written by Neal Purvis & Robert Wade and John Logan.
Sony Digital Cinema Contacts: Americas
Tom Di Nome
Sony Electronics Inc.
Phone: +1 201-930-6357
tom.dinome@am.sony.com
 
EMEA
Elizabeth Pierce
Sony Professional
Phone : +44 (0) 1256 483481
elizabeth.pierce@eu.sony.com
About Sony Digital Cinema:
Sony Digital Cinema combines a full range of Sony technologies, alternative content offerings, training and service to provide a broad range of solutions for exhibitors. The world’s leading manufacturer of commercially available 4K resolution digital cinema projection systems, the group also offers Sony’s TMS (theater management system); digital signage hardware, software and content development; security systems and Network Operations Center (NOC) services for the exhibition community. 
Sony Digital Cinema Directory page Sony Digital Cinema Web Site
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