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# 1949 RCA.

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New York—Jul 22, 2013

Pathé and IMAX® Sign Agreement for First Commercial IMAX® Theatre in Switzerland

IMAX Corporation (NYSE: IMAX; TSX: IMX) today announced it signed an agreement with Pathé, operator of the biggest cinema chain in Switzerland, in France and the Netherlands, to install an IMAX® theatre at its Pathé Balexert multiplex in Geneva. 

The deal marks the first commercial IMAX theatre in Switzerland and brings Pathé's total IMAX commitment to twelve theatres in Europe. The exhibitor currently has five IMAX theatres open and one in backlog in the Netherlands and five theatres open in France.

"IMAX has consistently delivered a differentiated entertainment experience that has not only delighted our guests but offered us a competitive edge that has strengthened our business," said Marc Canisius, Managing Director of Pathé Suisse. "We are pleased to be the first commercial exhibitor to bring The IMAX Experience® to Switzerland and look forward to introducing audiences to a movie-going experience unlike anything they've experienced before."

"As one of the preeminent exhibitors in Europe, Pathé is a strategic partner for our first commercial entry into Switzerland as well as in supporting our broader European expansion," said Andrew Cripps, President, IMAX EMEA. "As evidenced by today's agreement, we continue to execute against our international growth strategy - entering into new markets by expanding relationships with our existing international partners."


About Les Cinémas Gaumont Pathé: Les Cinémas Gaumont Pathé is the biggest cinema chain operator in France (71 movie theatres), the Netherlands (25 movie theatres) and Switzerland (9 movie theatres). It is also present in Belgium (5 movie theatres). At the end of 2015, Les Cinémas Gaumont Pathé operates a total of 110 movie theatres totaling 1,051 screens, 64.5 million admissions and 710 million euros in revenue.
 
Les cinemas Gaumont Pathé is constantly striving to improve the quality of its screens and services, by offering wide-ranging programming and innovative settings for screenings in order to ensure a unique and up-to-date experience for moviegoers
 
Les cinemas Gaumont Pathé is a subsidiary of Pathé, one of the biggest film producers in Europe and a major player in film distribution.
Les Cinémas Gaumont Pathé Directory page About IMAX Corporation: IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.  
 
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing.  As of September 30, 2015, there were 1,008 IMAX theatres (887 commercial multiplexes, 19 commercial destinations and 102 institutions) in 66 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code "HK.1970."
IMAX Corporation Directory page
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