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# Baird 1930

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Los Angeles, CA—Oct 28, 2005

Universal Pictures Agrees to Provide Digital Feature Films to Exhibitors, Joining Christie/AIX's 4,000-Screen Digital Cinema Rollout

Universal Pictures today announced it will make its future feature films available to the DCI-compliant digital projection systems deployed by Christie/AIX, the subsidiary of Access Integrated Technologies, Inc. (AccessIT) (AMEX: AIX) which is launching a nation-wide rollout of 4,000 systems.

Under a non-exclusive arrangement, Universal Pictures will provide exhibitors with a steadily increasing number of feature films in digital format. Universal has also agreed to pay virtual print fees to Christie/AIX for each movie projected on deployed systems offsetting exhibition's cost to transition to digital. The studio added that films produced by its Focus Features and Rogue Pictures units also may be made available in digital format in the future under similar terms.

"This is a big step forward in the transition to Digital Cinema," said Nikki Rocco, Universal's President of Distribution. "Universal is pleased to be making its first digital distribution deal. We look forward to working with exhibitors, Christie and AccessIT to provide the superior experience for moviegoers that this new technology offers."

Bud Mayo, Chairman and Chief Executive Officer of AccessIT, commented: "Gaining Universal's support for our Christie/AIX effort is another significant development in the evolution of digital cinema. Universal has long been a leader in filmed entertainment, providing audiences around the world with a truly diverse range of content. We are pleased to be working together to bring the excitement and potential of digital cinema to exhibitors and audiences nationwide."

Christie/AIX acts as the financing intermediary between content-owners -- including major studios and independent distributors -- and exhibitors, utilizing the DCI-compliant digital cinema systems comprised of Christie DLP Cinema(r) projectors, JPEG 2000 servers and related hardware and software including AccessIT's unique Theatre Command Center. The Universal agreement comes on the heels of similar commitments from The Walt Disney Company's Buena Vista Pictures Distribution arm and from Twentieth Century Fox. Christie/AIX expects to install the first 150 systems in multiple exhibitor locations by December 31, 2005.

Jack Kline, President and COO, Christie, noted: "Universal is a global powerhouse in film creation and distribution. Its commitment to delivering films digitally means an even wider choice of digital films for exhibitors to screen and for audiences to view. With Universal Pictures' commitment to this rollout, digital cinema is poised to meet the promise of delivering the highest quality visual experience for moviegoers, something this industry has always strived to deliver."

Chuck Goldwater, President and Chief Operating Officer of Christie/AIX, added: "Universal is the latest to lend its support for our unique business plan that will jump-start the adoption of digital cinema. The studio's participation in our rollout effort adds to the considerable momentum now building for digital cinema from both distributors and exhibitors."
Christie Contacts:
Dave Paolini
Manager, Media and Public Relations
PH: +1 519-749-3127

Logo: Christie About Christie: Christie Digital Systems USA, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. Christie Directory page Christie Web Site About Cinedigm: Cinedigm Digital Cinema Corp. is a leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers. The Company partners with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country. Cinedigm's digital cinema deployment organization, state of the art distributor and exhibition software, and marketing and distribution platform for alternative content and independent films are a cornerstone of the industry's digital cinema transformation. With the April acquisition of New Video, the world's largest aggregator of independent digital content and leading distributor of quality entertainment, CIDM has created a new full service end-to-end digital studio, enabling the Company to acquire and distribute independent films and specialty content both theatrically and via digital, mobile and home media platforms. Cinedigm Directory page About Universal Pictures: Universal Pictures is a division of Universal Studios. Universal Studios is a part of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates the No. 1 television network, the fastest-growing Spanish-language network, a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal. Universal Pictures Directory page
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