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# 1951 RCA

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Beijing and Los Angeles—Mar 24, 2014

RealD and Wanda Cinema Sign Agreement to Add 780 RealD 3D Cinema Systems Across China

Installations to Take Place Over Three Years for a Total of More Than 1,500 RealD 3D Equipped Screens at Wanda Cinema Locations
Global 3D and visual technology licensor RealD Inc. (NYSE: RLD) and China’s largest movie theatre circuit, Wanda Cinema Line Corporation, announced today an extended agreement to install an additional 780 RealD 3D Cinema Systems at Wanda locations.  

The new installations will occur over the next three years.  When combined with the approximately 800 RealD 3D equipped Wanda auditoriums today, the agreement will essentially double the RealD 3D install base to more than 1,500 auditoriums.  Under the terms of the extended agreement, RealD has also been named the exclusive circuit wide 3D technology provider for Wanda Cinema Line. 
 
“As the biggest cinema circuit in Asia, we are very pleased to continue our cooperation with RealD.  This extended agreement between Wanda and RealD represents a win-win cooperation in the truest sense.  With RealD’s advanced technology and Wanda’s commitment to service, we believe that we can bring to the Chinese audience the best possible movie-going experience,” said Zeng Maojun, Executive Deputy General Manager of Wanda Cinema Line.
 
“Wanda continues to be the market leader in the Chinese exhibitor business.  In fact, the development of Wanda is in tune with the rapid growth of the Chinese cinema business as a whole.  It’s been our privilege to partner and grow together with Wanda and we are thrilled to approximately double the RealD 3D install base at Wanda locations and continue our partnership as Wanda’s exclusive circuit wide 3D technology provider,” said Edman Chan, Vice President and General Manager, Cinema, Asia Pacific of RealD.
 
RealD 3D is currently available on approximately 1,500 cinema screens in China with future commitments for approximately 950 additional installations for a total of approximately 2,450 screens.
 
The world’s most widely used 3D cinema technology, RealD 3D is installed in more than 25,000 auditoriums by approximately 1,000 exhibitors in 74 countries around the world. 
 
About RealD: RealD (NYSE: RLD) is a leading global licensor of 3D technologies. RealD's extensive intellectual property portfolio is used in applications that enable a premium 3D viewing experience in the theater, the home and elsewhere. RealD licenses its RealD Cinema Systems to motion picture exhibitors that show 3D motion pictures and alternative 3D content. RealD also provides its RealD Display, active and passive eyewear, and RealD Format technologies to consumer electronics manufacturers and content producers and distributors to enable the delivery and viewing of 3D content.  RealD's cutting-edge 3D technologies have been used for applications such as piloting the Mars Rover.  RealD was founded in 2003 and has offices in Beverly Hills, California; Boulder, Colorado; London, United Kingdom; Shanghai, China; Hong Kong; and Tokyo, Japan. RealD Directory page
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More RealD Press Releases: Aug 1, 2016 RealD Signs Largest Ever 3D Installation Agreement With Wanda Cinema As Companies Significantly Expand 3D Across China Dec 11, 2014 RealD and Broadway Circuit Sign Deal to Install 3 “LUXE: A RealD Experience” Auditoriums Dec 9, 2014 RealD Licenses Precision White Screen Technology To Harkness Screens International Limited Sep 9, 2014 Pete Ludé Joins RealD Aug 19, 2014 RealD Equips First Screens in Kazakhstan with RealD 3D Jun 21, 2014 RealD Named 3D Technology Provider for the 17th Shanghai International Film Festival Jun 17, 2014 RealD Issues Statement Regarding Misrepresentations and Misleading Claims Made by Volfoni May 12, 2014 RealD and the Space Cinema Announce Extended Agreement Including Additional 40 RealD Cinema System Installations Jan 9, 2014 RealD TrueImage™ Image Enhancement Technology Debuts With ‘The Hobbit: The Desolation of Smaug’ Oct 10, 2013 Cinema Park and RealD Announce Agreement to Equip Up to 200 Screens with RealD 3D Technology Oct 10, 2013 RealD and Karo Film Sign Deal to Install 10 “Luxe: A RealD Experience” Auditoriums Aug 22, 2013 RealD and UME International Cineplex Sign Exclusive 3D Cinema Agreement Expanding to 100 Screens Across China Aug 7, 2013 RealD and Cinemex Sign Exclusive 10-Year 3D Cinema Deal Jun 6, 2013 RealD And Cinépolis Sign Extension Making RealD Exclusive Global 3D Technology Provider Apr 30, 2013 RealD and Zhejiang Xingguang Cinema Circuit Sign Agreement to Install RealD 3D in 50 Cinema Auditoriums Apr 24, 2013 RealD Opens Latin American Office in Rio de Janeiro, Brazil Apr 15, 2013 RealD Introduces Precision White Screen Technology Combining 2D White Screen Performance with Polarized 3D Capability Feb 6, 2013 RealD and Karo Film Announce Deal to Equip up to 200 Screens Across Russia With RealD 3D Dec 3, 2012 RealD and Bulgaria’s Largest Exhibitor Kino Arena Announce Exclusive 3D Technology Agreement More
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