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# 1995 Gretag

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Los Angeles—Jul 24, 2014

Brazil’s Roxy Cinema Chain Chooses Volfoni as 3D System Provider

Volfoni is proud to announce that Roxy has chosen its 3D cinema systems, in particular the SmartCrystal Diamond, Volfoni's latest ultra light efficiency technology. Thanks its long-standing partnership with projector manufacturer NEC, installation will begin this month throughout the Roxy Cinema chain, one of the oldest theater chains in Brazil.

"Roxy Cinemas is pleased to install the first SmartCrystal Diamond theatre systems in Brazil," says Toninho Campos, General Director of Roxy Cinemas. “When we celebrate 80 years as one of the most respected chains in the country, the public expects a high quality theater-going experience from us. Our partnerships with Volfoni and NEC make that possible."

The deal also includes installation of other Volfoni passive 3D cinema systems, such as the SmartCrystal Cinema Horizontal polarization modulator. Volfoni is planning more rollout of its premium 3D cinema equipment across Brazil and South America.
"We are proud to have the very popular and celebrated Roxy theater chain installing our innovative SmartCrystal Diamond 3D systems in Brazil. With headquarters in France, Volfoni upholds the long tradition of lasting friendship between France and Brazil. We are excited to be part of the exploding digital and 3D cinema deployment phase in Brazil,” says Thierry Henkinet, CEO of Volfoni.

This is the result of a long-term investment and building confidence with the key players of the market. “We are expecting further installations of our high-end 3D theater systems throughout the country in the coming months," notes Paula Silveira, VP Sales, Latin America.




About Volfoni SAS: Volfoni is the largest European 3D equipment group with and the major 3D rental company that helped to kick-start the digital take off in 2007 in France and Europe. It is a global supplier of 3D solutions and the creator of the award winning 3D cinema system, SmartCrystalTM Diamond. Its active 3D glasses EDGE VR have won it the leadership in virtual reality 3D installations. It is also the inventor of the Surface Switching Technology, and the patented compact Triple Beam Technology for Hi-LEF 3D projections.
Volfoni SAS Directory page
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