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# 1948 RCA

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New York—Aug 13, 2014

IMAX and Cinépolis Sign Three-Theatre Agreement in U.S. Which Expands Partnership to 25 Theatres in Eight Countries

Deal Boosts Cinépolis' IMAX Footprint and Marks Exhibitor's First IMAX Screens in U.S.
IMAX Corporation (NYSE: IMAX; TSX: IMX) and Cinépolis, the world's fourth-largest cinema exhibition company, announced an agreement for three IMAX® theatres to be located throughout the United States. The first theatre will be added to the Cinépolis Posner Park complex in Kissimmee, Fla., with locations for the second and third theatres yet to be determined.  The deal brings Cinépolis' IMAX commitment to 25 theatres and marks the exhibitor's first IMAX theatres in the United States.
 
"Fueled by our success in other countries, the U.S. is now among the most important markets we've targeted for expansion. IMAX  - with whom we have a relationship in eight countries - offers a complete end-to-end solution, works closely with filmmakers and has a brand that is widely recognized as the best way to experience event films," said Alejandro Ramirez, CEO of Cinépolis Worldwide. "Based on these factors and our success to date, we are confident IMAX will continue to strengthen our competitive position as we develop our U.S. circuit and other potential new markets."
 
"Today's agreement with Cinépolis makes it a true global partner that shares our international perspective on the growth of the film and exhibition industry," said IMAX CEO Richard L. Gelfond. "With our extensive network, IMAX is well-positioned to continue helping exhibitors and studios alike capture and grow the premium entertainment market globally. We are pleased to once again partner with Cinépolis to bring its first IMAX theatres to the U.S."
About IMAX Corporation: IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.  
 
IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing.  As of September 30, 2015, there were 1,008 IMAX theatres (887 commercial multiplexes, 19 commercial destinations and 102 institutions) in 66 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code "HK.1970."
IMAX Corporation Directory page About Cinépolis Luxury Cinemas:
Cinépolis Luxury Cinemas brings a revolutionary concept to movie theaters that enhances customers’ experience by pampering them in an intimate and comfortable environment.  Based in Mexico, where its market share is 61% in terms of box office sales, it runs the largest movie chain in Latin America. It also has theaters in India and serves 116.9 million patrons worldwide.  The theaters' menus offer a wide variety of food and beverages, from traditional movie favorites such as popcorn and soft drinks, to specialty coffee drinks, milkshakes, gourmet finger foods, desserts and in a bar menu with beer and wine in its 21+ screens.  All its theaters feature state-of-the-art digital sound and projection equipment, including many titles offered in 3D for the whole family.
Cinépolis Luxury Cinemas Directory page
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