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Los Angeles—Sep 3, 2014

CineCert Calls for Action at IBC to Address Delays in Digital Cinema Upgrades

John Hurst to speak at IBC Big Screen Experience’s Global D-Cinema Update Session
John Hurst, co-founder and CTO of CineCert, LLC internationally recognized developer of D-Cinema technology based in California, will be presenting at the Global D-Cinema Update Session at IBC a call to action to all digital cinema stakeholders to resolve delays in deployment of software upgrades on installed digital cinema systems globally.

During the session hosted by the European Digital Cinema Forum (EDCF), panelists will discuss the effect of out of date software on global cinema operations and the barriers to upgrade which keep many cinemas on legacy versions. John Hurst will explain the importance of upgrading software on legacy systems and will explore barriers to upgrades including the financial and operational issues that are preventing cinemas from deploying new versions. 
 
“Digital Cinema technology continues to evolve since its introduction several years ago.  We have today equipment in theatres operating with software versions dating from 2006. As a result, new optimized solutions for playback of content, security and operations are often not deployed and distributors need to master several versions of their movies to accommodate older systems” explains Hurst. 
 
At IBC, CineCert is also introducing Anini, a SOA based workflow management solution for automated and centralized mastering of IMF mezzanine files (Interoperable Master Format) and Digital Cinema Packages (DCP), featuring image transformation, compression, wrapping, composition, packaging and testing modules.  Also released in 2014 is Lihue, an appliance for inspection, repairs and efficient duplication of DCPs. 
 
The IBC Big Screen Experience Program is free for all who attend IBC2014. The EDCF Global D-Cinema Update Session will be on Sunday, September 14, 2014 at 16h00.
 
To contact John Hurst, please send an email at info@cinecert.com. You can find more information about Anini at www.cinecert.com. For sales inquiries, contact Christiane Ducasse, Sales & Business Development Consultant - cducasse@cinecert.com .
 

About CineCert LLC: CineCert, LLC is a technology development and consulting company, founded in 2005, specializing in Digital Cinema and other computing applications for the entertainment industry. CineCert provides software solutions and consulting services to clients whose workflow depends on precise implementation of D-Cinema technology. CineCert’s software and services comply with applicable standards and specifications set forth by the SMPTE, DCI, and other organizations. CineCert also offers DCI Compliance Testing, OEM Services, integration, custom software development and standards development. CineCert LLC Directory page
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