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# 1948 RCA

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Joliette, Canada,—Oct 23, 2014

Strong|MDI Introduces PREMIUM HGA 1.9 Screens, Providing Wider Viewing Angles and Improved Contrast and Clarity

Strong|MDI, a subsidiary of Ballantyne Strong, Inc. (NYSE: BTN), announces the release of PREMIUM HGA 1.9 gain screens with a half gain angle of 30° for venues looking to optimize viewing angle in both 2D and 3D. 
 
PREMIUM HGA 1.9 offers the best available balance between brightness and a wide viewing angle. The ultra-resistant coating offers more even light distribution, deeper and more defined images. In fact, for the same foot-lambert, the PREMIUM HGA 1.9 screens offer approximately 30% more light reflecting from the entire screen. The high contrast ratio also provides increased 3D precision.   
 
“The viewing experience is definitely enhanced with the new PREMIUM HGA 1.9 screens we recently installed. The high contrast images sweep more evenly across the entire screen surface and provide the quality we look for in our premium auditoriums” says Dan Huerta, VP of Sight & Sound Technology at AMC Theatres. 
 
In the development of this new screen the Strong/MDI R&D team has dramatically improved viewing angle while maintaining optimal screen reflectivity and coating durability. When it comes to achieving these goals, PREMIUM HGA screens lead the way. “The advent and growth of premium theatres requires a new generation of high-tech screens.  Our specially formulated coatings contribute to providing the superior viewing experience expected by venue owners and movie-goers alike,” says Francois Barrette, GM, Strong/MDI. 
 
Learn more: visit the Ballantyne Strong booth #401 at ShowEast or visit www.strongmdi.com .


 
About Ballantyne Strong Inc.: Ballantyne Strong Inc. is a provider of digital cinema projection equipment, screens and services as well as specialty lighting equipment. The Company supplies major and independent theater chains, top arenas, theme parks and architectural sites around the world. Ballantyne Strong is a value added reseller of major brands that include BARCO, NEC, Doremi, GDC, USL, Dolby and QSC. Excellent products coupled with Strong Technical Services providing installation, integration, NOC (Network Operation Center) and field service. Ballantyne Strong Inc.is a true turn-key provider for sales and service to cinema chains of all sizes. Ballantyne Strong Inc. Directory page About Strong Screen Systems/MDI: Strong|MDI, a Ballantyne Strong Inc. subsidiary, is a projection screen manufacturer located in Joliette Canada.  It manufactures 2D and 3D screens, speciality screens, motorized screen systems, custom structures and masking motors for clients worldwide. Strong|MDI is also known for the development of highly sophisticated coatings for projection surfaces. Strong Screen Systems/MDI Directory page
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