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Digital Cinema Technology Dec. 09, 2016
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# 1995 Gretag

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San Francisco—Nov 16, 2015

The Force Is Strong with Dolby Cinema

‘Star Wars: The Force Awakens’ to be mastered in Dolby Vision and Dolby Atmos
Dolby Laboratories, Inc. (NYSE: DLB) and The Walt Disney Studios today announced that Star Wars: The Force Awakens, in theatres December 18, will be available as a Dolby Cinema™ experience. Dolby Cinema, featuring Dolby Vision™ and Dolby Atmos®, is a premium cinema offering for exhibitors and moviegoers that combines spectacular image and sound technologies with inspired design to make every visit a completely captivating cinematic event.
 
Dolby Cinema begins with the filmmaker’s vision—using the full storytelling capabilities that Dolby offers in image and sound production to transform the way movies are made and presented. Combined with state-of-the-art image, sound, and acoustic capabilities, the movie comes alive to deliver cinema in its purest form.
 
“Dolby Cinema technology is an epic, premium way to go to the movies,” said J.J. Abrams, the writer, producer, and director of Star Wars: The Force Awakens. “I am honored to be a part of the continuation of the Star Wars saga, and can’t wait for people to see The Force Awakens through the power of the Dolby experience.”
 
“Dolby has been deeply involved with Star Wars since the release of Star Wars: A New Hope in 1977,” said Kevin Yeaman, President and CEO, Dolby Laboratories. “Star Wars: The Force Awakens is one of the most highly anticipated movies ever, and we are excited to continue our legacy of delivering the most advanced filmmaking and playback capabilities to bring Star Wars audiences an experience that only Dolby Cinema can offer.”
 
Dolby Cinema features the Dolby Vision projection system, which uses state-of-the-art optics and image processing to deliver high dynamic range with enhanced color technology and a contrast ratio that far exceeds that of any other image technology on the market today. The result is a richer, more detailed viewing experience that delivers strikingly vivid and realistic images that make viewers feel like they are in the movie’s world.
 
Dolby Cinema also includes the award-winning Dolby® sound technology Dolby Atmos, which moves audio around the theatre, even overhead, with amazing richness and depth. The lifelike sounds of music, people, and ambience flow all around the theatre in sync with the action to create a more immersive and moving experience.
 
About Star Wars: The Force Awakens
Lucasfilm and visionary director J.J. Abrams join forces to take you back again to a galaxy far, far away as Star Wars returns to the big screen with Star Wars: The Force Awakens.
 
The film stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew and Max Von Sydow. Kathleen Kennedy, J.J. Abrams and Bryan Burk are producing with Tommy Harper and Jason McGatlin serving as executive producers. The screenplay is by Lawrence Kasdan & J.J. Abrams and Michael Arndt.
 
About Dolby Cinema
Dolby Cinema delivers the total cinema experience. It combines powerful image and sound technologies with inspired cinema design to make every visit a completely captivating cinematic event.
 
Dolby Cinema includes Dolby Vision—a state-of-the-art authoring and playback imaging technology that enables the cinema to bring the story alive onscreen. Outfitted with Dolby Atmos, a Dolby Cinema transports audiences into the movie with breathtakingly real sound that fills the cinema and flows all around them.
 
When these technologies are combined with the sophisticated Dolby Cinema design, everything comes together to pull moviegoers more deeply into the story and transform their visit into an event. For more information, including locations for Dolby Cinema at AMC Prime™, JT Bioscopen in the Netherlands, UCI Cinesa in Spain, and Cineplexx in Austria, please visit the Dolby Cinema web page.
 
Dolby Contacts: Sales:
SalesAdmin@dolby.com

Media Contact:
Joshua Gershman
Dolby Laboratories
415-645-5611
Joshua.gershman@dolby.com
Dolby Web Site:
Logo: Dolby Laboratories, Inc. About Dolby Laboratories, Inc.: Dolby Laboratories (NYSE: DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. Dolby Laboratories, Inc. Directory page Dolby Laboratories, Inc. Web Site
More Dolby Press Releases: Dec 7, 2016 Dolby Atmos: Breaking the Sound Barrier Dec 5, 2016 Dolby Cinema Travels to a Galaxy Far, Far Away Nov 1, 2016 GDC and Dolby Resolve Litigation Oct 31, 2016 I Am Not Madame Bovary to Arrive in Dolby Cinema with Dolby Vision Imaging and Dolby Atmos Sound Sep 29, 2016 This Fall’s Hottest Tickets Arrive in Dolby Cinema Sep 26, 2016 L.O.R.D (Legend of Ravaging Dynasties) to be Released in Dolby Vision Imaging and Dolby Atmos Sound for Dolby Cinema Aug 17, 2016 Wanda Cinema Line Selects Dolby Digital Cinema Servers for Cinemas in China Aug 8, 2016 AMC Theatres and Dolby to Accelerate Deployment to 100 Dolby Cinema at AMC Sites By End of 2017 Jul 25, 2016 Disney’s Pete’s Dragon and Marvel’s Doctor Strange Among Seven New Disney Releases Announced for Dolby Cinema Jul 8, 2016 For a Few Bullets Becomes First Chinese Local-Language Title for Dolby Cinema Jun 29, 2016 Cineplexx Raises the Stakes By Bringing Dolby Cinema to Cineplexx Salzburg Airport Jun 27, 2016 Dolby Laboratories and Amazon Announce Availability of Dolby Vision High Dynamic Range on Amazon Video Jun 23, 2016 Dolby Cinema Now Available in Asia Through Wanda Cinema Line Jun 22, 2016 Cineworld / Cinema City to Bring Dolby Atmos Immersive Soundscapes to Audiences Across Europe Jun 20, 2016 Dolby to Demonstrate the Evolution of the Cinema Experience at CineEurope 2016 Jun 20, 2016 Dolby Surpasses Major Milestone of 600 Dolby Atmos Screens Installed Or Committed in EMEA Jun 16, 2016 Dolby Laboratories and Lionsgate Announce Collaboration to Bring Dolby Vision and Dolby Atmos Content to the Home May 12, 2016 Dolby Atmos Arrives in Cannes Celebrating Film Festivals May 3, 2016 Television Academy Names Dolby Official Audio Video Technology Sponsor of its Dynamic State-Of-The-Art Theatre in Soon-To-Be-Unveiled New Saban Media Center Apr 11, 2016 Dolby to Showcase the Complete Story of Innovation in Cinema at CinemaCon 2016 More
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