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Digital Cinema Technology Sep. 28, 2016
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# 1939 Eidophor

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Sussex, UK—May 10, 2016

7thSense Design Infinity Media Server Serves World's First Live-Action Uncompressed 4K 120Hz Per Eye 3D Test and Dailies Screenings for Ang Lee

As three-time Academy Award-winner Ang Lee shot his upcoming film "Billy Lynn's Long Halftime Walk", the director relied on the Delta Infinity Media Server from media serving experts, 7thSense Design, throughout the production for test and dailies screenings. “4K, 3D, 120 FPS capture gives extraordinary clarity to a film,” said Ang Lee. “It allows us to explore new ground in cinema and engage the audience on a more emotional level.”
 
Renowned for its specialist display technologies and media serving product range, 7thSense Design is often the supplier of choice for many film-makers, producers and experience directors seeking the very best in video playback performance and innovation in up to 10-bit colour.
 
The ability to playback natively uncompressed image sequences enabled a quick workflow for the production team to quickly review and generate content for the test and production screenings.
 
“Getting first test images, and then actual show footage onto a screen, was paramount to us getting our heads around these new high frame rate formats,” explained Ben Gervais, the film’s Production Systems Supervisor.  “7thSense Media Serving technologies were key to facilitating this.”
 
This effort demonstrates the strength and flexibility of Delta Media Server to be used in a variety of environments, adding feature film production and post-production to a growing list of high impact and immersive audiovisual experiences.
 
ABOUT BILLY LYNN’S LONG HALFTIME WALK
Three-time Academy Award® winner Ang Lee brings his extraordinary vision to Billy Lynn’s Long Halftime Walk, based on the widely-acclaimed, bestselling novel.  The film is told from the point of view of 19-year-old private Billy Lynn (newcomer Joe Alwyn) who, along with his fellow soldiers in Bravo Squad, becomes a hero after a harrowing Iraq battle and is brought home temporarily for a victory tour.  Through flashbacks, culminating at the spectacular halftime show of the Thanksgiving Day football game, the film reveals what really happened to the squad – contrasting the realities of the war with America’s perceptions.  The film also stars Vin Diesel, Kristen Stewart, Chris Tucker, Garrett Hedlund, and Steve Martin. Lee used new technology, shooting at an ultra-high frame rate for the first time in film history, to create an immersive digital experience helping him dramatize war in a way never seen before.
 
CONTACT 
Beth Nicholas, Marketing & Communications
beth@7thsense.co.uk
+44 (0) 7891 291471
About 7thSense Design: 7thSense Design is a multi-award-winning specialist software and hardware company with expertise in high-end media serving and projection onto any surface, whether flat, curved, fulldome or even non-standard shapes. The company designs and supplies its own Delta Media Server product range which provides real-time uncompressed video serving, show creation and display matching for a variety of markets including 3D theatres, theme parks, visitor attractions, Live Events, Giant Screen Cinemas and Planetariums. 

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