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# 1985 GE

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Salt Lake City, UT—Apr 27, 2006

Megaplex Theatres Leads Movie Industry Move to Digital with Multi-Screen Digital Cinema

Megaplex Theatres, Including the New Megaplex 20 at the District Are Currently the Only Theatres in Utah to Have Digital Projection Cinema.
MEGAPLEX Theatres today announced the grand opening on May 19 of its newest multiplex, the MEGAPLEX 20 at the District in South Jordan, Utah. The new MEGAPLEX 20 will have one of the first multiple-screen installations of digital cinema–only auditoriums. In its efforts to provide moviegoers with the premier in-theatre experience, MEGAPLEX has selected the Dolby® Digital Cinema system. With the addition of the MEGAPLEX 20, the MEGAPLEX Theatres chain now consists of four multiplexes with 49 screens. Twenty one of MEGAPLEX’s screens will be installed with Dolby Digital Cinema technology.

“Our customers expect a truly unique experience when they visit a MEGAPLEX Theatre. We are proud of our place in history as the first to devote auditoriums exclusively to the digital cinema experience, and with the flood of new digital movies being distributed, we are confident we will entice even the most sophisticated moviegoers,” said Dale Harvey, General Manager, MEGAPLEX Theatres. “Chicken Little in digital 3-D was such a success for us in working with Dolby for our first digital cinema installations and in bringing our customers to the theatres to introduce them to digital cinema. Digital cinema is the future of the movie industry and we feel that working with Dolby is positioning us for a successful digital rollout and future.”

“By dedicating its auditoriums to digital cinema, MEGAPLEX Theatres has hit an important industry milestone in making digital cinema a reality today by offering its customers the ultimate entertainment experience,” said Tim Partridge, Senior Vice President and General Manager, Professional Division, Dolby Laboratories. “We are excited to see that the industry is ready for digital cinema from the continued growth in installations and available digital content and we are proud to help make it a seamless transition.”

MEGAPLEX Theatres recently featured Chicken Little in digital 3-D at its MEGAPLEX 17 at Jordan Commons, which was one of the highest-grossing screens during the run of the movie in North America. The grand opening of the new MEGAPLEX 20 coincides with the opening of DreamWorks Animation’s Over the Hedge, which will play on 4 digital screens. Since installing Dolby Digital Cinema systems, MEGAPLEX Theatres have featured 5 digital movies including Chicken Little, Eight Below, Shaggy Dog, Scary Movie 4 and The Wild.

In addition to bringing moviegoers the newest and highest-quality movie presentation technology available, MEGAPLEX Theatres will also feature upcoming digital films Mission Impossible 3, Over The Hedge, Cars and Stick It. Visit us online today at www.megaplextheatres.com to find out more about the new MEGAPLEX 20 and MEGAPLEX Theatres Digital Cinema technology.
About Megaplex Theatres:
Megaplex Theatres operates 18 locations across Utah and southern Nevada with a total of 193 screens, including five IMAX screens as well as a strategic partnership with the Mammoth Screen at Thanksgiving Point in Lehi.  Founded by the late Larry H. Miller, Megaplex Theatres are frequently among the top grossing in the nation and recognized as Utah’s favorite movie theatres. In addition, Megaplex Theatres feature regular and large-format movie screens, dinner and a movie gift options, conference and auditorium rental and an industry-leading guest services team. Megaplex Theatres show times and other group information may be found on the web at www.MegaplexTheatres.com or by calling (801) 304-4636. 
Megaplex Theatres Directory page
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