AccessIT’s Christie/AIX Unit Announces Three Executive Hires

Group Adds Additional Distribution and Exhibition Expertise to its Digital Cinema Team

Access Integrated Technologies, Inc. ("AccessIT") (NASDAQ:AIXD) today announced the addition of three new senior executives in its Christie/AIX unit. Collectively, the newly created positions will be responsible for advancing the company’s ongoing digital cinema rollout and international expansion efforts, as well as supporting activities at AccessIT’s studio, distribution and exhibition customers and with its hardware and technology vendors and partners.

The new hires include: Ms. Michelle Gonzalez, named VP, Digital Cinema Business Development; Ms. Diane Anselmo, named Executive Director, Digital Cinema Customer Operations; and Mr. Loren Donelson, named Executive Director, Digital Cinema Product Management. Each brings extensive entertainment industry, business management and technology experience to the company’s Media Services Group.

Chuck Goldwater, president of AccessIT’s Media Services Group, said: “Christie/AIX is the clear leader in the deployment of digital cinema in the United States, a direct result of the broad array of innovative digital cinema workflow, distribution and exhibition products and services created by our Media Services Group. These new team members will play an important role in significantly enhancing our efforts to advance digital cinema both domestically and internationally. Most importantly, they will ensure that we continue to deliver the highest quality products and service to our customers and partners as our business initiatives further accelerate. We are excited to have Michelle, Diane and Loren join our team and we look forward to their immediate contribution to AccessIT’s growing success.”

Ms. Michelle Gonzalez, as VP, Digital Cinema Business Development, will be engaged in building the company’s ongoing relationships with current studio, independent distributor and exhibitor customers as well as adding to that growing roster. Primarily dedicated to Christie/AIX’s domestic deployment, she will also assist with advancing the company’s increasing number of international initiatives. Most recently Michelle served as Research Director, at the Corporate Executive Board, where she advised Fortune 500 corporations on issues of strategy and business development. Michelle previously worked at MGM as Counsel, United Artists Business Affairs, where her responsibilities also included serving as MGM’s, representative to DCI, the studio consortium that developed technical specifications and business planning for digital cinema. After graduating from Yale Law School, Michelle worked as an Associate at McKinsey & Co. in Los Angeles.

Ms. Diane Anselmo, who for two years served as Director of Operations for IndieDirect, a division of AccessIT, now serves as Executive Director Digital Cinema Customer Operations, overseeing the operational aspects of the company’s digital cinema business plan. Her extensive experience in both exhibition and distribution operations including executive positions at Gold Circle Films, as an Exhibitor Relations contractor at Warner Bros. Pictures and a Film Buyer for United Artists Theatres, gives her a unique insight into AccessIT’s exhibition and studio partners’ businesses, enabling her to help strengthen key aspects of the company’s growing digital cinema operations including relationships with new exhibitor customers, which Diane also will be responsible for. Diane received a Bachelor of Science in Theatre Arts from Emerson College in Boston, Massachusetts.

Mr. Loren Donelson, the newly appointed Executive Director Digital Cinema Product Management, will be responsible for ensuring coordination between all internal resources in AccessIT’s newly reorganized Media Services Group and with the company’s external hardware and technology providers on the development of new digital cinema products and services. Loren is an experienced software developer and product manager with significant experience with the creation of software applications for data acquisition and integration. He began his career as a management consultant with Ernst & Young LLP in the telecommunications sector with clients including Sprint and SBC Communications and then new media, working for Siegel & Gale, a leading brand and Internet development consultancy. Loren holds a bachelor's degree in computer science from Washington University in St. Louis and a Master's degree in biomedical informatics from the University of Washington.

About Cinedigm: Cinedigm Digital Cinema Corp. is a leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers. The Company partners with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country. Cinedigm's digital cinema deployment organization, state of the art distributor and exhibition software, and marketing and distribution platform for alternative content and independent films are a cornerstone of the industry's digital cinema transformation. With the April acquisition of New Video, the world's largest aggregator of independent digital content and leading distributor of quality entertainment, CIDM has created a new full service end-to-end digital studio, enabling the Company to acquire and distribute independent films and specialty content both theatrically and via digital, mobile and home media platforms. Cinedigm Directory page

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