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Shanghai, China—Dec 9, 2010

Barco to Deploy 120 Series II Digital Cinema Projectors in Luxin Cinema Complexes

Barco, a world leader in visualization and display solutions, proudly announces that it has signed a contract to deploy 120 Series II digital cinema projectors in the LuXin Cinema complexes, a subsidiary of Shandong Trust Corporation.

LuXin Cinema is a third-tier subsidiary of LuXin Group, Shandong. In 2009, Shandong Provincial Government allotted 100 million RMB, from a domestic construction fund, to LuXin Group to construct cinema complexes in Shandong. LuXin Group plans to first operate the complexes in 17 cities – including the capital city, Jinan – and then to move into more cities and perhaps other provinces. By late 2011, 20 cinemas – each with 6-8 halls – will be open. LuXin Cinema is promoting the film industry in cities like Jinan and Qingdao and bringing the modern multi-hall cinemas into secondary cities, such as Yantai, Dezhou, Dongying, Taian, and others.  

By the end of the project, Barco will have deployed 120 Series II digital cinema projectors in LuXin Cinema complexes.  

Wenjun Liu, Assistant to the General Manager of LuXin Cinema, says: “Barco enjoys a large market share and a good reputation in China's film industry. We selected Barco not only for its excellent product quality but also for its superior after-sales services and professional customer support training programs. We are optimistic about LuXin's future development – and we look forward to further cooperation with Barco as we move ahead.”  

“Barco's success stems from the trust of all of our customers,” says Yan Fei, Managing Director of Barco Greater China. “Our cooperation with LuXin Group has been a pleasure. Barco will continue to provide support for the development of LuXin Group in the future.

Barco Contacts:

Stephanie Vlegels

Stephanie Vlegels
Press & PR contact EMEA
Barco NV
Telephone +32 56 36 81 66
stephanie.vlegels@barco.com


Alison Maxson Press & PR Specialist, NA

Alison Maxson
Press & PR contact Americas
Barco NV
Telephone +1 678 542 3999
alison.maxson@barco.com


Nancy Xiao

Nancy Xiao
Corporate Marketing Manager GRC
Barco NV
Telephone +86 10 8012 0885
nancy.xiao@barco.com

Logo: Barco Digital Cinema About Barco Digital Cinema: Barco, a global technology company, designs and develops networked visualization products for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,300 employees worldwide. Barco posted sales of 1.029 billion euro in 2015. 

Barco is one of three licencees of Texas Instruments DLP Cinema™ technology. TI developed DLP Cinema™ technology working in close cooperation with Barco and others in the movie industry, to develop Cinema Projector and support systems based on DMD™ technology, to meet the requirement of studios, film distributors and exhibitors alike.
Barco Digital Cinema Directory page Barco Digital Cinema Web Site
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