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Denver, Co.—Mar 7, 2005
Big Screen Digital™ to Debut 100% High-Definition Theatre Network at
ShoWest 2005 in Las Vegas
Big Screen Digital™ will debut its 100%
high-definition digital pre-feature network at the prestigious ShoWest 2005
Convention. Motion picture professionals from around the world will experience
the extraordinary Big Screen Digital advertainment pre-show program at Bally’s
Paris Las Vegas. Movie-goers now have a modern high-definition alternative to
1960’s era slide shows, rolling stock, and low resolution advertising before the
main feature starts.
Big Screen Digital has developed technology for a state-of-the-art national
Digital Theatre Network™ (DTN) to deliver 100% high-definition digital video
content with genuine Dolby 5.1 audio for the over 400 nationwide theatre chains
in North America. Both in-theatre and in-lobby systems and advertainment will be
demonstrated in the Big Screen Digital theatre at ShoWest. Big Screen Digital’s
DTN is the first 100% True High Definition delivery system for theatres modeled
after a broadcast environment.
“Big Screen Digital set-out to enhance the movie going experience by developing
the next generation of pre-feature advertainment,” stated Justin Allen, Founder
and Interim CEO of Big Screen Digital. “We are proud of our new high-definition
standard and can’t wait to show motion-picture professionals how fantastic movie
trailers and other content look and sound on our Digital Theatre Network.”
ShoWest is the largest annual convention for the motion picture industry.
Thousands of theatre owners and operators from around the world will descend
upon Las Vegas on March 14-17. Participants are invited to join Big Screen
Digital for an advertainment demonstration in the Las Vegas Ballroom 5. The 15
minute demonstration will start on the half hour during the following hours:
Monday March 14 from 4:00-6:00 PM, Tuesday from 2:00-6:00 PM, Wednesday from
10:00 AM-5:00 PM and Thursday from 9:00 AM-1:00 PM.
“We are proud to be a part of the ShoWest event and look forward to
demonstrating our commitment to quality entertainment and advertainment for
theatre goers,” said Don Hawkinson, Vice President of Marketing for Big Screen
The Big Screen Digital theatre network features 3-chip DLP™ high definition
projection technology and genuine Dolby 5.1 audio. ShoWest attendees will enjoy
national, regional and local advertising, movie trailers, alternative content,
and hosted advertainment in the Big Screen Digital demonstration theatre all in
For more information or to setup a private screening for your theatre at ShoWest
contact Big Screen Digital at 1-888-269-8335.
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