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Burbank, CA—Nov 7, 2005
Warner Bros. Technical Operations Inc. Creates First-Ever 4K Digital Cinema Distribution Master
In Partnership with NTT-Japan, Studio’s Motion Picture Imaging (MPI) and Global Digital Media Xchange (GDMX) Facilities Create, Compress, Encrypt, Package and Digitally Distribute “Tim Burton’s Corpse Bride” in 4K for Commercial Exhibition In Japan.
Motion Picture Imaging (MPI) and Global
Digital Media Xchange (GDMX), two subsidiaries of Warner Bros. Technical
Operations Inc., achieved a milestone in digital cinema, creating the first ever
4K Digital Cinema Package (DCP) for commercial exhibition. The DCP of “Tim
Burton’s Corpse Bride,” created in compliance with the recently announced
Digital Cinema Initiative (DCI) specifications, was sent from Burbank,
California to Japan, in conjunction with Nippon Telegraph and Telephone Corp
(NTT) where it is currently playing in three TOHO theaters.
In creating this landmark Digital Cinema Distribution Master (DCDM), MPI and
GDMX have successfully met and executed the technical specifications and
requirements announced this past July by the DCI for the distribution and
exhibition of motion pictures in the digital world.
MPI created the image elements in DCI technical compliance. It then compressed
them using the specification’s JPEG 2000 compression algorithm.
GDMX provided encryption and packaging services as well as created the final DCP
(Digital Cinema Package) for distribution to Japan via NTT’s secure fiber
network. GDMX also managed security key distribution for this project.
MPI and GDMX are presently working to create the DCDM for the upcoming release
of “Harry Potter and the Goblet of Fire,” which will also be digitally
distributed with NTT to TOHO theaters in Japan. Distribution on this project
will also originate in Los Angeles.
Deluxe Labs working with Sony Pictures, created the DCDM, encryption and digital packaging of Sony Pictures’ release of “Stealth” as part of the NTT pilot project. GDMX provided digital delivery services to Japan of the Feature for Sony.
About Warner Bros. Technical Operations:
Warner Bros. Technical Operations is responsible for identifying and
developing technologies that facilitate business development and growth. The
Division also provides technologies and operational support for new ventures.
WBTO was a driving force behind the creation of DVD and developed much of the
patented technology that defines the format. The technical and engineering
resources of WBTO support all Warner Bros. Entertainment subsidiaries and are
responsible for oversight and implementation of product and distribution-related
systems throughout WB. WBTO works closely with sales divisions providing
technical due diligence supporting new business opportunities.
WBTO has responsibility for the administration and management of the physical
distribution of the Studio’s films and television shows worldwide. This includes
the film-to-digital transfer/mastering process for television and digital
cinema, logistics and distribution, dubbing and subtitling and digital
compression operations, including DVD authoring. WBTO provides the technical
infrastructure and operations for The WB Television Network as well as domestic
and international television syndication.
Finally, WBTO is charged with the preservation and restoration of the vast
Warner Bros. Studio’s film and television library. WBTO’s extensive development
efforts to create new technologies and tools for film restoration have
revitalized such classic films as “Gone with the Wind” and “The Wizard of Oz”.
Such restorations provide re-release opportunities in various markets and ensure
that high quality elements are retained as part of the company’s library.
WBTO is responsible for the Studio’s conversion to digital distribution and is
the first to use this technology to transition how syndicated product is
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