The Guitammer Company (OTCQB: GTMM), a leader in tactile broadcast technology and creator of the award-winning line of ButtKicker®-brand low frequency audio transducers that provide an immersive entertainment experience for audiences, announced today that it has secured purchase orders for its ButtKicker brand low frequency transducers for 18 movie theater auditoriums totaling approximately 3,100 “4D powered ButtKicker” seats.
The orders are from a major U.S. movie theater chain; for a large theater complex in Hong Kong and for six more auditoriums in five cities in mainland China with Sichuan Lumière Cinema Co. Ltd. (Lumière Pavilions
) of Beijing, China.
These installations represent a substantial increase of the Company’s “4D” deployment in cinema complexes, especially in the U.S. With approximately 1,500 seats already installed domestically, the new orders for 1,100 seats represent an over 73% increase. In mainland China, the new orders will increase its Lumiere deployment to 16 auditoriums and over 3,000 seats, which equates to almost a 58% increase over the existing base of 1,900 seats. The Hong Kong theater complex will feature seven of its auditoriums that will have 850 “4D” ButtKicker enabled seats and it is the Company’s first Hong Kong cinema installation.
Worldwide, these new orders will bring the total number of installations cinema and entertainment venue installations of Guitammer’s technology to over 13,000 seats in more than 100 venues in 12 countries.
Cinema installations are beginning in November of 2013 and are expected to be completed by Q1 of 2014.
The Company will release more information about its “4D” cinemas and in-theater advertising efforts in the coming months.