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Westerville, Oh,—Oct 23, 2013

Guitammer Significantly Expands its “4D powered by ButtKicker” Cinema Footprint

Secures Purchase Orders for 18 Auditoriums Totaling 3,100 Seats in US, Hong Kong and Mainland China
The Guitammer Company (OTCQB: GTMM), a leader in tactile broadcast technology and creator of the award-winning line of ButtKicker®-brand low frequency audio transducers that provide an immersive entertainment experience for audiences, announced today that it has secured purchase orders for its ButtKicker brand low frequency transducers for 18 movie theater auditoriums totaling approximately 3,100 “4D powered ButtKicker” seats.  

The orders are from a major U.S. movie theater chain; for a large theater complex in Hong Kong and for six more auditoriums in five cities in mainland China with Sichuan Lumière Cinema Co. Ltd. (Lumière Pavilions) of Beijing, China.
 
These installations represent a substantial increase of the Company’s “4D” deployment in cinema complexes, especially in the U.S. With approximately 1,500 seats already installed domestically, the new orders for 1,100 seats represent an over 73% increase. In mainland China, the new orders will increase its Lumiere deployment to 16 auditoriums and over 3,000 seats, which equates to almost a 58% increase over the existing base of 1,900 seats. The Hong Kong theater complex will feature seven of its auditoriums that will have 850 “4D” ButtKicker enabled seats and it is the Company’s first Hong Kong cinema installation.
 
Worldwide, these new orders will bring the total number of installations cinema and entertainment venue installations of Guitammer’s technology to over 13,000 seats in more than 100 venues in 12 countries.
 
Cinema installations are beginning in November of 2013 and are expected to be completed by Q1 of 2014.
 
The Company will release more information about its “4D” cinemas and in-theater advertising efforts in the coming months.

About Guitammer Company: About The Guitammer Company 
The Guitammer Company, based in Westerville, Ohio, is a leader in low-frequency audio products and broadcast technology. The Guitammer Company’s patented and patent-pending broadcast technology “4D Sports powered by ButtKicker®,” enables the excitement, impact, and feeling of live sporting events to be broadcast along with the sound and video, and puts the viewer into the action, whether at home or at the event. The technology is available for cable, satellite, fiber optic, IPTV, and over-the-air broadcasts. For more information see http://guitammer.com/broadcast-technology. 

The company’s innovative and award-winning line of patented ButtKicker brand low-frequency audio transducers let users feel low-frequency sound (bass) and are musically accurate, powerful, and virtually indestructible. They are used around the world by leading entertainment and theater companies such as AMC Theatres, Regal Entertainment, Cinemark Theatres, IMAX, Disney, and Lumiere Pavilions in movie theaters and attractions; by world-famous musicians; and in home theaters by consumers for video games, simulators, and car audio. They are distributed by Pearl Drums for musicians under the trade name “Pearl’s Throne Thumper by ButtKicker.” 
Guitammer Company Directory page

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