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London—Oct 19, 2009

Arts Alliance Media Announces Bruce Steinberg to Board of Directors

Arts Alliance Media (AAM), Europe’s leading provider of digital cinema technology, content and deployment, today announced the appointment of Bruce Steinberg to its Board of Directors, as Non-Executive Director, effective immediately.

Mr. Steinberg brings more than 20 years of media industry experience to the AAM Board, having most recently served as CEO of HIT Entertainment Ltd, the company which creates internationally renowned children’s properties including Bob the Builder, Barney, Thomas & Friends, Angelina Ballerina and Pingu and whose activities span television and video production, publishing, consumer products, licensing and live events. Prior to HIT, Mr. Steinberg was the CEO of Fox Kids Europe N.V., General Manager of Broadcasting at BSkyB and the first Chief Executive Officer of UK Gold and UK Living TV from their launch in 1992 to their sale in 1997. He began his career at MTV Networks in New York in 1985 where he held various positions and moved to Europe in 1989 as Senior Vice President of Advertising Sales and New Business Development for MTV Europe.

Howard Kiedaisch, CEO of Arts Alliance Media, said, “We are very pleased to welcome Bruce to the AAM Board and delighted to have someone of his calibre enrich our team. Bruce’s extensive consumer content and distribution experience will be invaluable and help steer us in the right direction as we continue to grow and evolve as a business and build on our strong market position.”

Mr Steinberg is currently Non-Executive Chairman of Bragster.com, an online community led by Intel; Director of Premier Exhibitions, a provider of museum-quality touring exhibitions such as the Titanic Artifact Tour (Nasdaq PRXI), and a Director of JDRF UK, a charity dedicated to Type 1 Diabetes. He received an MBA from Harvard Business School, a BA (Cantab) from Cambridge University and a BA from Columbia University. Mr Steinberg lives in London with his family.

Arts Alliance Media Contacts:

Media:
Alessandra Skarlatos

alessandra.skarlatos@artsalliancemedia.com

+44 (0)20 7751 7543

Sales:
sales@artsalliancemedia.com

AAM Links and Information:

Arts Alliance Media Web Site

AAM Thunderstorm

AAM on Twitter

AAM on LinkedIn

About Arts Alliance Media:

Arts Alliance Media (AAM) is the global leader in digital cinema software and services. We offer a wide range of solutions to exhibitors which enable them to reduce costs, increase efficiency, grow revenue, and improve the cinematic experience for their customers.

Our software touches over 45,000 digital screens globally, while AAM’s network operations centre (NOC) supports several thousand screens. Arts Alliance Media is a part of the Luxin-Rio Group, the world’s foremost cinema technologies provider. Also within the group are Mediamation, creators of the world-wide phenomenon MX4D, and Volfoni, a global leader in 3D technology.

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