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London—Aug 11, 2010

Arts Alliance Media and Yelmo Cines Strike Deal for Spain’s First Large Scale Digital Cinema Deployment

In what is the largest digital cinema deal to date in Spain, Arts Alliance Media (AAM) and Yelmo Cines have reached an agreement to digitise Yelmo’s 31-strong chain of cinemas, in a move which is set to dramatically increase the number of digital and 3D screens in the country. The arrangement includes all the financing to procure the equipment, allowing the rollout to begin immediately.
 
Yelmo, Spain’s leading local exhibitor, will install digital systems in 370 screens under this deal. In Phase One of the rollout, at least half of Yelmo’s screens at each location will be converted to digital, with the remainder to be installed over the following months. Today’s announcement follows the deals struck between AAM and Yelmo over the past two years under which several screens have already been installed. AAM has recently announced the opening of an office in Barcelona to represent AAM’s business in the Spanish and Portuguese markets.
 
The installation and maintenance will be carried out by AAM in conjunction with local Spanish integrator Grupo Kelonik. All screens will be 3D capable and will receive AAM’s Theatre Management System software and library management server. Sites will also be equipped with satellite receivers in cooperation with AAM’s partner Arqiva for the receipt of digital prints and live events.
 
The rollout will be achieved with financing provided by AAM through a €50m investment from funds advised by Sankaty Advisors, LLC, the credit affiliate of Bain Capital, LLC, for digital cinema conversion, announced earlier this year. The deployment with Yelmo in Spain is AAM’s seventh announced territory following deals in the UK (Cineworld and Reel), France (CGR), Italy (The Space), Holland (ABC), Denmark (Denmark Digital) and in Norway via its JV Nordic Digital Alliance.
 
Fernando Evole, CEO of Yelmo Cines, said “The results we have had from digital cinema over the last 2 years, particularly in terms of bringing 3D to customers and also in the opportunities brought to us from alternative content, have convinced us to digitise our entire circuit. Our experience with Arts Alliance Media has also proven to us that they are the right long term partner.”
 
Howard Kiedaisch, CEO of Arts Alliance Media, commented, “Yelmo has been a leader in digital not only in Spain, but also in Europe and has always provided the best experience to their customers.  We have enjoyed a great working relationship with Fernando and his team, and are thrilled to be selected to work with them going forward.”
 
Spain currently has around 300 digital screens, approximately 80% of which are 3D-ready.


Arts Alliance Media Contacts:
Media
Alessandra Skarlatos 
 +44 (0)20 7751 7543 

Logo: Arts Alliance Media
About Arts Alliance Media:
Arts Alliance Media (AAM) is the global leader in digital cinema software and services. We offer a wide range of solutions to exhibitors which enable them to reduce costs, increase efficiency, grow revenue, and improve the cinematic experience for their customers.

Our software touches over 45,000 digital screens globally, while AAM’s network operations centre (NOC) supports several thousand screens. Arts Alliance Media is a part of the Luxin-Rio Group, the world’s foremost cinema technologies provider. Also within the group are Mediamation, creators of the world-wide phenomenon MX4D, and Volfoni, a global leader in 3D technology.
Arts Alliance Media Directory page Arts Alliance Media Web Site
About Yelmo Cineplex: Yelmo Cines is one of the Leading Exhibition Companies in Spain, operating 370 screens in 31 sites.  With more than 12 million patrons every year, Yelmo Cines is recognised for the quality of the Theatre Multiplexes, offering Stadium Style Seating Auditoriums, Digital Surround Sound Systems, Comfortable and Wide Seating, Spectacular foyers with Attractive Concession Stands, and multiple first class services like Print at Home Advance Selling Systems or CinExpress (Tickets and Popcorn in a non-queue VIP Service).  Yelmo Cines Innovation within the Exhibition Industry, its enhanced Customer Service, and the development of Alternative Content Programs, among others has served to be recognised as “International Exhibitor of the Year 2006” at the CinemaExpo International Congress held in Amsterdam. Yelmo Cineplex Directory page

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More Arts Alliance Media News:
Jun 20, 2019 Christie Signs Major Global Reseller Agreement with Arts Alliance Media
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Christie officially announced a worldwide* reseller agreement with Arts Alliance Media (AAM), the global leader in digital cinema software and services. The agreement will see Christie offering AAM’s full range of integrated theatre management software and services to its wide-reaching exhibitor base, and further strengthen Christie’s position as the pre-eminent cinema solutions and expertise provider.

Jun 17, 2019 AAM Theatre Management System, Screenwriter, Compatible with New Barco Series 4 Portfolio at Launch
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Arts Alliance Media (AAM) today announces that Screenwriter, AAM’s Theatre Management System (TMS), is integrated and ready to use with Barco’s new Series 4 portfolio from Cinionic.

Mar 29, 2019 Cineworld Group Extends AAM Software to Regal Cinemas, Centralising the Operations of Over 9,500 Screens
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Arts Alliance Media (AAM) today announces that they are significantly extending their technological partnership with the Cineworld Group plc (CW), one of the world’s largest exhibition companies.

Feb 28, 2019 Leading Exhibitor in Taiwan, Showtime Cinemas, Selects AAM Software Solution to Automate Their Content Management
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, together with their local integrator, Dacoms Technology, today announces that Showtime Cinemas will automate their content management using AAM’s Theatre Management System (TMS), Screenwriter.

Jan 24, 2019 AAM Provides Sundance Film Festival with Content Management and Scheduling Software Solution for Third Year
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Arts Alliance Media (AAM), the global leader in digital cinema software and services, will provide their Screenwriter Theatre Management System (TMS) and software support to the Sundance Film Festival for the third year running.

Dec 3, 2018 AAM Headquarters Relocates to State-Of-The-Art Office in New West London Media Village
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in cinema software and services, are pleased to announce that they have relocated to state-of-the-art office space in White City Place, a new media village in West London. AAM have moved into a prime location in the WestWorks, a newly renovated office building right at the heart of the campus.

Sep 21, 2018 Shin Kong Cinemas, A Member of Taiwan’s Top Retail Group, Selects AAM Software to Achieve Their Goals of Rapid Growth
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in cinema software and services, today announces that it has been selected as a software partner by Shin Kong Cinemas (SKC), a member of the Shin Kong Group (SKG), Taiwan’s leading financial, retail, and entertainment group. AAM’s Screenwriter Theatre Management System (TMS) will provide automated scheduling and content management for every screen in SKC’s estate across Taiwan. The deal marks AAM’s first entry into the Taiwan market.

Jul 16, 2018 AAM Launches Industry’s First Fully Automated Theatrical KDM Management Solution with Deluxe Technicolor
Arts Alliance Media Logo
Arts Alliance Media (AAM) and Deluxe Technicolor Digital Cinema (DTDC) continue to drive innovation and technology advancements through a unique collaboration that will deliver the industry’s first truly automated KDM (Key Delivery Message) management service, representing a significant step towards the promise of fully automated cinema management.

Apr 18, 2018 Arts Alliance Media Open Operations in China
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Arts Alliance Media (AAM) today announced the start of operations in mainland China, with the establishment of a legal entity and the opening of a new office in the country.

Apr 16, 2018 Cinepolis Selects AAM Software Solutions to Manage Content and Centralise Operations Across India
Arts Alliance Media Logo
Arts Alliance Media (AAM), the global leader in digital cinema software and services, today announces that it has been selected by Cinépolis, one of the world’s largest exhibitors, to provide automated scheduling and content management across its entire circuit in India. AAM’s Screenwriter TMS (Theatre Management System) and Producer Enterprise TMS software solutions are being deployed in all 273 of Cinépolis’ screens, which span 51 sites across India.
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