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# 1999 Hughes JVC

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Tokyo—Feb 22, 2011

GDC Seals Agreement with Shochiku to Deploy Digital Cinema Systems Under VPF Program

GDC Technology (“GDC”), a world leading digital cinema solution provider, in conjunction with its partner, USHIO Inc., is pleased to announce that it has reached a new agreement with Shochiku Co., Ltd. (“Shochiku”), under a VPF program to supply DCI-compliant digital cinema equipment to Shochiku Multiplex Theaters (“SMT”), a wholly owned subsidiary of Shochiku.
 
GDC currently holds the largest number of VPF agreements with the Hollywood Studios in Asia. Under the VPF program, participating studios will temporarily provide financial contributions towards the DCI-compliant digital equipment, thus exhibitors will greatly benefit from a reduced capital outlay and low risk. Deployment offered by GDC and USHIO under the VPF program is extremely favorable amongst exhibitors as it provides the highest quality products with the least capital expenditures. This agreement will involve the deployment of GDC servers and Christie projectors across Shochiku and SMT theatres totaling more than 200 screens. 

USHIO, a pioneer in the light sourcing industry, was established in 1964 with a focus on lamps, now offers a large range of products, many of which boast the top market share in niche markets throughout the world. Possessing an abundance of unique optical technology, USHIO, through its subsidiary Xebex Inc., is a well established system integrator.

Founded in 1895, Shochiku currently possess 32 movie theatres and 305 screens (including joint ventures), establishing itself as a leading motion picture producer, distributor, and exhibitor in Japan. “We were excited to learn that GDC and USHIO are jointly offering this new VPF program,” said Atsushi Nakajima, Managing director of Theatrical exhibition of Shochiku and CEO of SMT. “GDC and USHIO are the obvious choice for our digital cinema deployment. Based on their highly successful track record, we believe they can provide the highest quality products combined with reliable long-term services.”

“We are delighted to expand our partnership with Ushio to provide digital cinema solution to Shochiku, which is a prestigious and oldest entertainment company found in 1895,” said Dr. Man-Nang CHONG, founder and CEO of GDC Technology. “We are glad that more exhibitors are recognizing the benefits of GDC’s VPF program. And we are confident that this collaboration will not only heighten the cinematic experience for moviegoers, but also ensure Shochiku is served with top quality and future proof digital cinema technology.”

GDC Technology Limited Contacts:
Media Contact:   Tony Adamson

GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
info@gdc-tech.com

Logo: GDC Technology Limited About GDC Technology Limited:
GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider. GDC develops, manufactures and sells media servers, content storage systems, theatre management systems and network operations center software for the global cinema industry. GDC is a licensee of the DTS:X object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC Digital Cinema Network Limited, a GDC subsidiary, manages VPF for over 6,300 theatre screens and with more than 650 studios or motion picture distributors worldwide. 



GDC Technology Limited Directory page GDC Technology Limited Web Site About Shochiku Multiplex Theatres:
Shochiku Multiplex Theaters, Ltd. is an entertainment company providing the latest entertainment through its 30 theatre complexes with a total of 297 screens* nationwide. In addition to movies, it provides screenings of a wide lineup of material, such as live viewing (live broadcast screenings) of concerts, plays, and sports events, as well as content unique to the Shochiku group such as Cinema Kabuki. Including five jointly managed theatre complexes (Osaka Station City Cinema, Namba Parks Cinema, Yokohama Burg 13, Midland Square Cinema, Sapporo Cinema Frontier) with a total of 62
Shochiku Multiplex Theatres Directory page About Ushio Inc.: Established  in  1964,  USHIO  has  handled a number of discharge lamps for exposure  systems, cinema projectors, data projectors, and other equipment, in  addition  to  halogen  lamps  used  with lighting and office automation equipment. USHIO also manufactures and sells optical devices, assembled with its own lamps, and many of these products have obtained a leading position. The number of employees, including those working with overseas consolidated subsidiaries, is about 4,700 and consolidated sales amounted to 119.0 billion yen. (The figures are those for the FY 2009 term; figures have been rounded down to the nearest 100 million yen.) Ushio Inc. Directory page About Shochiku Co., Ltd.: Founded in 1895, Shochiku Co., Ltd. now operates 33 movie theatres and 317 screens, including its affiliates and joint ventures, establishing itself as a leading motion picture producer, distributor, and exhibitor in Japan. Shochiku, which has always been a pioneer, produced the first color motion picture in Japan and was the creator of the world’s longest-running feature film series. It has also become a symbol of enduring tradition as the exclusive promoter of the Kabuki Theater in Japan. Shochiku Co., Ltd. Directory page

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