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CinemaCon, Las Vegas—Apr 25, 2012

India’s Largest Cinema Chain – Inox Leisure and Fame India Select GDC Technology and Barco for 100% Digital Cinema Conversion

Deployment involves 300 integrated systems with Barco projectors and GDC Integrated Media Block, GDC Theatre Management System and theatre automation system, and Nationwide Network Operations Centre
GDC Technology (“GDC Tech”), a world leading digital cinema solution provider, is pleased to announce today that it has been selected as the exclusive digital cinema provider to convert all the cinema multiplexes operated by Inox Leisure Limited (“INOX”) and Fame India Ltd (“FAME”) in India. 

The proposed contract expected to be executed within one week involves GDC Tech supplying INOX and FAME with 300 units of integrated systems comprising GDC’s Integrated Media Block (“”IMB”) and Barco projectors, as well as 75 units of GDC’s Theatre Management System (“TMS”) with theatre automation system, and the construction of a Network Operations Center (“NOC”) complete with full centralized cinema chain management solution. It is expected that full deployment will be completed by 2012.
 
INOX Leisure is the diversification venture of the INOX Group into entertainment and is a subsidiary of Gujarat Flurochemicals Ltd. INOX has established a strong presence in the cinema exhibition industry in India just ten years ago since the opening of its first cinema multiplex. In February 2010, INOX acquired a controlling stake in another multiplex operator, Fame India Ltd, which created the largest theatre chain under the same management control with combined strength of 68 multiplexes and 257 screens in 34 cities nationwide, and is in the process of opening more multiplexes in the current financial year. All INOX and FAME cinemas have state of the art facilities in terms of modern projection and acoustic systems, interiors of international standards, and most importantly high service standards upheld by a young and vibrant team, aiming to deliver the best movie-going experiences to its patrons.
 
The management of INOX and FAME spent more than a year of research and planning with the aim of transforming their entire cinema chain into the most modern digital cinema network in the world. The entire chain will be equipped with DCI compliant integrated projection systems with the High Frame Rate (HFR) included. More importantly, a great deal of thought has been put into managing the entire cinema chain with highly automated system, and a NOC to ensure that the cinema chain can be efficiently managed. The most advanced digital cinema systems to be installed at INOX and FAME are unprecedented in India if not the world. 
 
The INOX and FAME deal put Barco securely in the market leader position in India for digital cinema projectors. The largest deployment of its kind in the country will see INOX and FAME selecting from the full range of Barco projectors, ensuring bright and pristine pictures for both 2D and 3D movies for every screen.“In making this important transition, we wanted to ensure the new technology would support our goal of providing the best possible movie going experience for our patrons. The GDC IMBs offer the highest reliability and picture quality of any digital cinema server out there, which is why we chose them exclusively for our patrons,” commented Alok Tandon, CEO of INOX. “The company’s stellar services and its continual drive for innovation made GDC Tech the obvious choice for us, and we look forward to working with GDC Tech in making our transition to digital, a smooth and rewarding process.” “It’s a great honor to work with the largest cinema chain in India, and it continues to expand successfully because it has earned a reputation for providing a superior movie viewing experience to its loyal patrons. It is very impressive to see the commitment by INOX and FAME management to invest into their cinema chain by becoming 100% digital.” said Dr. Man-Nang Chong, founder and CEO of GDC Tech. “GDC Tech values the trust both INOX and FAME have placed in us to provide the best products, services and technical support in the industry. We look forward to working with them for many years to come.”


GDC Technology Limited Contacts:

Media Relations:

Tony Adamson
tony.adamson@gdc-tech.com
+1 (214) 686-0491


GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
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About GDC Technology Limited:

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Founded in 1999 and headquartered in Hong Kong, GDC Technology Limited (“GDC Technology”) is a leading global digital cinema solutions provider with over 20-year history of first to market innovations.  GDC Technology has the largest installed base of media servers and TMS (“Theatre Management System”) in the Asia-Pacific region and the second-largest globally. One out of three cinemas in the world uses GDC products. GDC Technology holds numerous patents globally, including in USA and China. Today, GDC has presence in 13 offices and 33 local service centers worldwide. 

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About INOX Leisure Ltd.: INOX Leisure Limited (INOX) is amongst India’s largest multiplex chains with 144 multiplexes and 598 screens in 68 cities. INOX has redefined movie experiences in India making it truly a 7-star experience. Each INOX property is unique with its own distinct architecture and aesthetics. Beyond the normal screens, INOX also has INOX INSIGNIA for the discerning audience or KIDDLES for young patrons or MX4D® EFX Theatre for an immersive experience or the panoramic viewing with ScreenX at select locations. INOX brings the very latest in projection and audio technology with INOX Laserplex, IMAX & INOX ONYX. Some of the key multiplex features include plush micro adjustable leather recliners with a butler on call facility, gourmet meal choices by celebrity chef, designer staff uniforms. INOX recently launched Megaplex, a massive experience-driven entertainment center at Inorbit Mall, Malad, Mumbai which is home to the most number of cinema formats in the world.   

For more information on INOX, movie ticket bookings, exciting updates, trivia and trailers, visit www.inoxmovies.com, follow INOX on Facebook, Twitter and Instagram,  and download the official INOX App on iOS and Android.
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