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Hong Kong—Feb 4, 2014

The Oldest Drive-In Movie Theatre in America Goes Digital with GDC Technology, Barco and Ballantyne Strong

GDC Technology Limited ("GDC Technology"), a world leading digital cinema solutions provider, is proud to announce that Shankweiler’s Drive-In Theatre in Pennsylvania, has selected GDC Technology’s SX-2000AR server with Barco’s DP2K-32B projector and Ballantyne Strong for its digital conversion.
 
Shankweiler’s Drive-in Theatre, the oldest drive-in movie theater in the United States opened up for its 80thseason in April last year. The theatre’s owners, Paul F. Geissinger and his wife, Susan, have been upgrading the theatre throughout the past three decades and successfully turned it into a Pennsylvania hangout for people of all ages during the summer months.
 
“I chose GDC Technology because I am deeply impressed by its outright desire to help the Drive-Ins and its servers are very well received by the industry for their reliability and ease of use. With Barco’s projector which is well-known and competitively priced, I am able to elevate the movie presentation quality to a new level with the brightest available output.  I have great confidence in their respective abilities to help our transition from film to digital. It's comparable to switching from analog to high-definition television,” Paul F. Geissinger, owner of Shankweiler’s Drive-In Theatre, explained of the enhanced quality he now owns.
 
“We applaud Shankweiler’s Drive-In Theatre for evolving its tradition of excellence in outdoor cinema by selecting Barco digital projection for its unparalleled brightness, which will ensure their continued ability to deliver the highest quality movie presentation for their loyal patrons,” comments Patrick Lee, Vice President of Digital Cinema for Barco North America.
 
“We are very pleased to help Shankweiler’s Drive-In with its conversion to a digital platform and further enhance the moviegoing experience for its customers,” said Ray Boegner, SVP of Ballantyne Strong, Inc.  “With more than 60 years of experience providing sound systems and 35mm projection systems to drive-in theatres, combined with our field services organization staffed by more than 50 service techs experienced in drive-in theaters and digital technology, Ballantyne Strong is an ideal partner to help Shankweiler’s Drive-In continue providing an outstanding entertainment experience.”
 
“GDC Technology is honored to partner with Barco and Ballantyne Strong on the digital rollout for Shankweiler’s Drive-in Theatre,” said Dr. Man-Nang Chong, founder and CEO of GDC Technology. “It means a lot more than just the digital cinema deployment, but to support Shankweiler’s Drive-in Theatre’s commitment in preserving the America’s oldest drive-in with the best cinema technology.”
 
About Shankweiler’s Drive-In Theatre (www.shankweilers.com)
Located on Route 309 about 90 minutes northwest of Philly near Allentown, Pennsylvania, Shankweiler’s was the second drive-in theatre built in the United States (1934).  Shankweiler’s maintains the title of oldest continuously operating drive-in theatre in the country (it also became the first to offer audio in FM broadcast stereo in 1986). Paul Geissinger co-owns Shankweiler's with his wife, Susan. 

About Barco 
(www.barco.com)
Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with about 3,900 employees worldwide. Barco posted sales of 1.156 billion euro in 2012.
 
About Ballantyne Strong, Inc. (www.strong-world.com)
Ballantyne Strong is a provider of digital equipment, screens and managed services as well as specialty lighting equipment.  The Company supplies major and independent theater chains, top arenas, theme parks and architectural sites around the world.  Through its subsidiary, Convergent Media Systems, the Company is also a leading player in digital signage and content creation and distribution systems for the retail, hospitality, financial services, cinema and government markets.


GDC Technology Limited Contacts:

Media Relations:

Tony Adamson
tony.adamson@gdc-tech.com
+1 (214) 686-0491


GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
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Logo: GDC Technology Limited
About GDC Technology Limited:
GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider with its manufacturing facility certified with ISO 9001:2015 by SGS. GDC develops, manufactures and sells cinema projector, media server for both projector and LED cinema display, content storage system, cinema enterprise software including theatre management system and advanced cinema automation system for the global cinema industry. GDC is a licensee of the DTS:XTM object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including LED cinema, 3D product, audio equipment, projector lamp, Supra 4.0 high-gain and high-contrast screen, post-production service, Electronic Delivery System (EDS). 
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