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# 1950 Theatre TV

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Las Vegas—Apr 24, 2018

GDC Immersive Sound Solution Expanding Rapidly in 2018

GDC Immersive Sound Solution expands to over 850 screens globally, adding 100 screens in the first quarter of 2018
GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at CinemaCon 2018 that cinema owners’ adoption of its innovative SX-4000 immersive sound media server with a built-in DTS:Xä decoder, and the XSP-1000 cinema processor (GDC Immersive Sound Solution), is rapidly expanding in theatres around the world. 

The GDC Immersive Sound Solution has been installed, or committed to installing, in more than 850 screens. With over 40 movies being released worldwide in DTS:X format in 2018, a host of new cinema owners are installing the GDC Immersive Sound Solution. Additionally, several leading U.S. circuits, such as B&B Theatres, are expanding their current DTS:X immersive sound footprint by adding 14 new screens in 2018. 

Within the Asia-Pacific region, China had the highest growth rate of DTS:X installations in the first quarter of 2018. The top 10 leading cinema chains in China are now equipped to deliver a differentiated sound experience to their audiences. In addition, the leading cinema chains in India, Hong Kong, Japan, Malaysia, Taiwan and Myanmar are continuing to expand their DTS:X footprint with new circuits committed to installing DTS:X in the coming months. In North America, theatres operated by the top 20 circuits are realizing the benefits and Classic Cinemas is expanding its immersive audio technology strategy throughout the circuit with the GDC Immersive Sound Solution. In Mexico, the leading circuits have recently installed the GDC Immersive Sound Solution. In Europe, one of the leading circuits is continuing to expand its immersive sound strategy with DTS:X. 

DTS:X technology was created to take audiences into a new dimension of sound immersion. The technology transports sound objects to and through specific locations: in front of, behind, above, and next to where the audience is sitting – exactly where the creator intended. The innate flexibility of DTS:X gives cinema operators the opportunity to offer their audiences a compelling immersive experience by faithfully recreating the way sound behaves in the real world. 

Since its debut in July 2015, DTS:X has enjoyed worldwide adoption by major Hollywood motion picture studios, cinema owners and mixing stages. Today, more than 160 theatrical titles have been released and exhibited with a DTS:X soundtrack and more than 60 world-class mixing stages in 17 countries have installed DTS:X production tools. As a worldwide DTS:X licensee, GDC Technology leads the effort to enhance cinematic sound around the globe. “When it comes to providing solutions for exhibition, GDC has always strived to offer the best-in-class products. 

With the rapid adoption of the GDC Immersive Sound Solution by leading exhibitors worldwide, it’s evident we delivered the right product at the right value proposition. Along with the expansion of screens by current customers, it’s exciting to see new exhibitors installing our costeffective solution featuring DTS:X,” said Dr. Man-Nang Chong, founder, chairman and CEO of GDC Technology Limited. Find out more Delegates and guests are invited to meet and greet GDC representatives at booth #2103A at CinemaCon 

GDC Technology Limited Contacts:
Media Contact:   Tony Adamson

GDC Technology Limited
Unit 1-7, 20th Floor, Kodak House II, 
39 Healthy Street East, North Point, Hong Kong 
Tel: + 852 2507 9555    Fax:+852 2579 1131
info@gdc-tech.com

Media Gallery
Logo: GDC Technology Limited About GDC Technology Limited:
GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider. GDC develops, manufactures and sells media servers, content storage systems, theatre management systems and network operations center software for the global cinema industry. GDC is a licensee of the DTS:X object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps and silver screens. GDC Digital Cinema Network Limited, a GDC subsidiary, manages VPF for over 6,300 theatre screens and with more than 650 studios or motion picture distributors worldwide. 



GDC Technology Limited Directory page GDC Technology Limited Web Site
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More GDC Technology Limited News:
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Apr 24, 2018 GDC Wins Global Tender Proposal to Provide Digital Cinema Servers to CJ CGV
Apr 24, 2018 GDC Technology to Showcase The Ultimate Cinema Automation System at CinemaCon 2018 with a Live 14-plex

Apr 23, 2018 GDC Technology Heralds a New Era for Cinema Operation with its 6th Generation SR-1000 Media Block
Dec 13, 2017 GDC Technology Raises Immersive Sound to the Next Level
Dec 12, 2017 GDC Technology Spotlights Revolutionary Cinema Automation 2.0 at CineAsia 2017
Nov 22, 2017 Classic Cinemas Strengthens Strategy Partnership with GDC
Nov 5, 2017 GDC Technology and DTS Named Presenting Sponsor of CineAsia
Oct 23, 2017 GDC Technology Automates Cinema Workflow With Integrated Technology
Sep 12, 2017 B&B Theatres Partner with GDC Technology to Make Sound Investment in Future
Aug 31, 2017 GDC Technology Honored by Big Cine Expo with Innovative Technology of the Year Award
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Jun 21, 2017 GDC Sets the Bar High for Industry with its Latest Media Servers
Mar 29, 2017 GDC Technology Goes Way Beyond the Expected at Cinemacon
Mar 27, 2017 More Than Just a Number: GDC Celebrates 50,000 Cinema Media Servers Shipped
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