Las Vegas, ShoWest—Mar 28, 2005
An Alternative to the Multiplex, Screening Room Digital Cinemas Announces A Network of Digital Boutique Arthouse Cinemas.
Screening Room Digital Cinemas has announced an e-cinema initiative designed to
develop a network of 100 Digital Boutique Arthouse Cinemas over the next 12
months. Cinemas will be both company-owned and available to independent
operators.
The Digital Boutique Arthouse is a unique, modular designed deluxe cinema
concept combining digital technology and arthouse programming with an intimate
"eatery" style design. The Boutique Arthouse initiative is a culmination of over
10 years of research and design, and has been developed with alliances in the
distribution, exhibition, hospitality and digital cinema industries.
Cinemas will be equipped with projection, server and satellite technology, and
will have access to an ongoing slate of independent, arthouse, and classic
programming.
Screening Room Digital Cinemas is a division of The Screening Room Inc. of
Amherst, NY. The Screening Room Inc. also operates Screening Room Entertainment,
a digital releasing division, and The Screening Room Cinema & Cafe, one of the
countries first alternative digital cinemas, having been in operation since
1993.