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Mesa, Arizona, USA—Mar 18, 2014
Severtson Screens Launches Folded Silver 3D Cinema Screens at CinemaCon 2014
The Industry-Acclaimed Severtson SēVision 3D GX and Ultra Wide 3D Screens Can Now be Shipped Folded in Smaller Packaging with No Loss in Structural Integrity or Performance Abilities; International Shipping Costs Reduced by Up To 70 Percent
Severtson Screens (www.severtsonscreens.com), a global leader in innovative and
quality projection screens for the cinema, commercial, pro AV, and home theater markets, is pleased to
announce the launch of the new folded SēVision
3D GX line of silver cinema projection screens at CinemaCon 2014, held in Las Vegas, Nev. from March
25-27, 2014 at Caesars Palace (Severtson
booth 2010A, MasterImage 3D Inc. booth 2706A, and Livorno Room). Severtson’s new folded shipping method now makes
international distribution of the industry-acclaimed SēVision 3D GX highly affordable, reducing international shipping costs by up to 70
percent. Folded screens are now available for
international shipment.
”Purchasing our industry-acclaimed
SēVision 3D GX was cost prohibitive for
theaters outside of the U.S. due to the shipping costs associated with such
large packages,” explained Ron Severtson, Severtson Corp. president and CEO. “Now
our silver 3D screens can be folded and packed into a much smaller crate
without any loss in structural integrity or performance abilities. Our new
folded screen process not only reduces international shipping fees, the smaller
packaging simplifies delivery to theaters and is more convenient for
installers, as well.”
The new
folded line of SēVision 3D GX and Ultra Wide
cinema screens is now available for delivery to international destinations, and
has numerous advantages, including:
- available in standard
or micro perforation
- coated surface
that is harder to bruise and scuff
- small micron
flake coating produces sharper image that eliminates graininess in bright
scenes
- viewing angles range
from 30 to 40 degree half-gain depending
on the specific screen gain requested
- use of a
proprietary non-leafing flake vs. a leafing flake promotes longevity by
eliminating degradation of the optical properties over time
- perfect for all
large cinema applications, such as movie houses, museums, universities,
etc.
“In
the past, the idea of folding a screen for shipment, delivery, and installation
has been deemed impossible because there was no method of doing it without
degrading the quality and performance of the screen, or ruining it altogether,”
Severtson added. “Not anymore.”
Severtson
continued, “The cost offset on shipping as well as the screen’s performance and
longevity increases savings for the customer. This is a game changer for the international market that desires a
state-of-the-art silver 3D cinema screen, but, up until now, simply could not
afford the shipment and installation cost because of how such a large screen
had to be prepared, packed, and shipped.”
Severtson Corporation is a member of the
Giant Screen Cinema Association. They have manufactured cinema screens for
theaters in countries all over the world, including the United States, Mexico,
Canada, Korea, Japan, Brazil, Indonesia, Singapore, Spain, Germany, France, New
Zealand, Australia, Netherlands, Thailand, Scotland, China, Russia, and many
more. To meet the challenge of creating extremely large screens, Severtson
Corporation designed a robotic spray-arm application system to paint its
high-performance optical coating in-house on screens as large as 67.75ft. x 150ft. (20.7m x 45.8m).
It is currently the largest in-house cinema screen optical coating system in
the world.
Approaching its 30th anniversary in 2016,
Severtson Corporation continues to be a global leader in innovation and
quality. Their extensive experience in manufacturing small home theater screens
and large cinema screens has given Severtson Corporation the expertise to meet
the needs of the professional and consumer AV markets.
With its three production facilities and
state-of-the-art robotic application system, Severtson has massive production
capabilities and an unusually wide array of screen sizes -- from Giant Screens to
small home theater screens -- available to its clients.
For more information, please visit www.severtsonscreens.com, call 480-610-5155, or email sales@severtsonscreens.com.
About Severtson Screens:
Mesa, Ariz.-based Severtson Screens, which celebrated its 30th anniversary in 2016, is an award-winning global leader in innovative and quality projection screens in the home theater, pro AV, and cinema markets. Its low rejection rate coupled with the high quality of all its products has made Severtson Corporation the industry standard for quality and customer service worldwide. From its unlikely origins in the family kitchen to today's three modern production facilities, Severtson Corporation has remained committed to the principles of innovation and uncompromising quality that have made them who they are today.
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